Thu.May 09, 2024

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3 ChatGPT Prompts for Supercharging Stakeholder Engagement

Account Manager Tips

Struggling with stakeholder engagement? Follow this easy ChatGPT prompt guide to develop your strategy and forge stronger connections in less time.

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What Global Brands Get Wrong About the Customer Experience

Customer Think

There’s a universal truth the world over — bad experiences turn customers away. But the rate of churn after a disappointing encounter isn’t equal across the globe. Customers in some regions are less forgiving after a poor interaction.

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How MEDDICC Helps Win with Decision-Makers

Force Management

MEDDICC is an industry standard for determining the strength of a deal and charting the path to get the deal closed. Many times, deal qualification can hinge on whether your team can identify the Economic Buyer and build enough influence in the organization to both access and evangelize them. But the power of MEDDICC for influencing deal decision-makers extends far beyond the “E” in the acronym.

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Report: CEOs Are Concerned About Their GTM Talent

SBI Growth

To make 2024 a significant year for growth, CEOs have many factors to consider before making their next move. Yet from our observations, it seems like CEOs have gotten their strategy, operating model, and product fit right, providing them with the perfect opportunity to capture their value creation goals. But one part of the plan is still uncertain: CEOs still believe that their GTM talent is holding them back from success.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Announcing PeopleIQ

Nutshell

Have you ever wanted to learn more about the people working for your customers so you could find the right point of contact? Introducing PeopleIQ , the ultimate solution for getting in front of the right people. PeopleIQ is a new Nutshell add-on that allows your team to proactively identify the people who work for the companies/customers you already have in Nutshell.

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Is problem knowledge more important than product knowledge?

Customer Think

This article was first published in the May edition of Top Sales Magazine. You can subscribe by clicking the link at the bottom of this article. It’s a fairly basic principle that in order to be able to sell something, we need to know something about what we’re selling.

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How Overall Customer Experience Shapes Customer Support Satisfaction

Customer Think

Almost everything in your business plays some role in shaping customer experience. The aesthetic choices of your installations, your welcoming communications, and the quality of your products all influence how your customers think about your brand. But how does that customer experience shape customer support satisfaction?

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The best org chart tools for relationship mapping

DemandFarm

Have you ever walked into a company’s headquarters and seen a wall filled with employee photos, names, and titles connected by lines that map out who reports to whom? That’s an organisational chart, and while it might look straightforward, creating and maintaining one in a workplace can be anything but simple. Imagine you’re a key account manager at a multinational corporation.

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How Do We Create A Completely Visual Customer Journey?

Customer Think

When companies plan how to design a customer service process they often go through a process called ‘customer journey mapping.’ This is where they map the entire journey that a customer goes on in their relationship with that brand.

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Sales velocity – a guide to what it is and how to calculate it, with formula and examples

PandaDoc

Sales velocity is a robust metric used by sales managers for good reason. It presents a snapshot of how your entire sales process is performing. This guide will explain the sales velocity formula and what it means for your business. Key takeaways Sales velocity measures the rate at which your sales force generates revenue. The four factors of sales velocity are number of opportunities, average deal value, win rate, and sales cycle length.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Enhancing the Customer Experience through the Human-Machine Connection

Customer Think

As shelter-in-place orders rolled out across the globe, many companies were overwhelmed with customer phone calls. But many of those calls involve time-consuming, repetitive processes that could easily be automated.

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Why should B2B organizations adopt KAM Technology

DemandFarm

Why should B2B organizations adopt KAM Technology With recent economic headwinds tightening everyone’s purse strings, driving growth from existing customers is in vogue. As acquisition becomes increasingly expensive, cross-sell and up-sell initiatives are the latest poster child(ren) of B2B revenue growth. Why? 1. Gartner research has shown that account-based upsell campaigns have increased Lifetime Value by 150%. 2.

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Blue ocean thinking

Customer Think

Photo 21051337 | Blue Ocean © Brett Critchley | Dreamstime.com I was thinking about the widely-read business book Blue Ocean Strategy, which was published 20 years ago, and the application of its central premise to purpose-driven work today.

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Are you an order taker or account manager?

May Phoo Pan

Account Manager? Ever thought of are you even better than order taker? Be a proactive client champion & unlock growth with these tips.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Propel Software Enriches Product Thread to Improve Customer Experience & Speed Time to Revenue with First of Three Major Releases in 2024

Customer Think

Spring '24 release transforms how businesses create, sell, and service products

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Sales spiff – an easy guide to motivating your teams with examples & ideas

PandaDoc

So, what is a sales spiff, exactly? You’ve come to the right place. It’s no secret: sales is a fast-paced industry. Launching a new product can necessitate an overnight shift in objectives and strategy, which often damages morale and causes high staff turnover. How do you hold onto your top salespeople and keep hitting those targets? For many businesses, the answer lies in offering incentives like spiffs, spivs, or commission structures.

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13 Best Consultative Sales Questions

Brooks Group

Is your sales team leaving opportunities on the table because of poor questioning? Asking consultative sales questions is a critical skill many sellers overlook in their rush to close. But it’s a highly effective tactic. In a recent webinar, Sales Questioning Skills That Win More Deals , The Brooks Group Director of Sales Effectiveness Corey McKizzie and I shared the most effective sales questioning approaches for better sales discovery.

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Planview’s Week of Giving: A Global Force for Good 

Planview

From Vancouver to Bangalore, the annual event supported the needs of several local communities. Last week, we marked another inspiring chapter in Planview’s commitment to social responsibility with the annual Week of Giving. Under the broader Force for Good initiative, teams across the globe engaged in local activities that not only strengthened communities but also showcased the spirit of volunteerism among our employees.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.