Arpedio

APRIL 30, 2024

Creating a Customer-centric Approach When it comes to account growth strategy, it is essential to prioritize creating a customer-centric approach. By conducting thorough market research, surveys, and interviews, you can identify the challenges they face and the solutions they are seeking.

Account Growth 52

Account Growth Client Relationships Business Growth CRM 52

Xant

JUNE 16, 2021

Without a revenue operations role, marketing and sales teams would have no strategy and no process. Many operations suffer from issues related to the all-too-common disconnect between marketing and sales. Rev ops marries marketing and sales for a cohesive and efficient experience for buyers. The Value of Rev Ops. Rev Ops Tools.

CRM 105

CRM Sales Prioritization Decision-making 105

Arpedio

MARCH 26, 2024

It serves as the foundation for establishing strong customer relationships, understanding market dynamics, and ultimately closing deals that drive revenue growth. Lead Qualification: Assessing leads based on criteria such as fit, interest, and readiness to buy, to prioritize sales efforts effectively. What is a Pre-Sales Strategy?

Value Proposition 52

Value Proposition Prioritization Sales Organization 52

Arpedio

MARCH 6, 2024

At its essence, account management goes beyond mere transactional interactions; it encompasses a holistic approach to client engagement. Rather than focusing solely on closing deals, account management prioritizes the establishment of robust, enduring relationships built on trust, transparency, and value.

Account Management 52

Account Management Management Prioritization Client Relationships 52

ProlifIQ

OCTOBER 4, 2023

Any other indications that can help your team understand if things are getting off on the right foot must be tracked and measured in your CRM. Account Planning: The Heart of Your Strategy The Role of Account Planning Account planning is where your strategy takes shape.

Account Management 52

Account Management Management Account Planning Key Account Management 52

Arpedio

JANUARY 4, 2024

In the competitive world of B2B sales, harnessing the power of an effective account mapping strategy is key to sales optimization and revenue growth. As businesses vie for market dominance, an articulate account strategy empowers organizations to deepen customer relationships and scale their operations effectively.

B2B 52

B2B Sales Decision-making CRM 52

Arpedio

JUNE 15, 2023

Whether you’re a sales executive looking to boost your team’s performance or a business owner seeking innovative ways to accelerate growth, this comprehensive guide will equip you with the knowledge and tools necessary to navigate the world of account-based selling technologies with confidence.

Artificial Intelligence 52

Artificial Intelligence Prioritization Decision-making Advertising 52

Clarity Engagement Solutions

FEBRUARY 7, 2022

Clarity is proud to introduce Clarity CX1™ , tailored first for Pharma and now other vertical markets. Clarity CX1™ solves the issue of lack of account planning & automation and storage. And it does it using flexible planning templates that can be tailored for each business unit and team. Longer sales cycles. •

Stakeholders 91

Stakeholders Decision-making Account Planning Prioritization 91

Xant

JUNE 16, 2021

Without a revenue operations role, marketing and sales teams would have no strategy and no process. Many operations suffer from issues related to the all-too-common disconnect between marketing and sales. Rev ops marries marketing and sales for a cohesive and efficient experience for buyers. The Value of Rev Ops. Rev Ops Tools.

CRM 52

CRM Sales Prioritization Decision-making 52

Arpedio

APRIL 27, 2023

At its core, sales enablement is about aligning marketing and sales teams to ensure that they are working together towards a common goal. This can include sales training, customer insights, competitive intelligence, product knowledge, and marketing collateral. And the best part? Are you already using Salesforce?

Sales 52

Sales Software Software Sales Training 52

PartnerTap

OCTOBER 1, 2023

Then there are companies like Lumen, HPE, LastPass, and LightEdge that are disrupting their markets with co-sell first programs and heavy investments in co-sell automation platforms. I’ve always known that going-to-market with an authentically aligned partner is way better than selling alone.

Investors 75

Investors CRM Digitalization Account Planning 75

SBI

JULY 1, 2020

Organizations that understand the true value of account planning, identify untapped revenue potential while delivering strategic customer value. To uncover hidden revenue in your key accounts, focus on these 5 strategies that great companies get right. Deepen Customer Insights. Collaborate Beyond Sales.

Account Planning 72

Account Planning Decision-making Stakeholders Leadership 72

ProlifIQ

FEBRUARY 13, 2023

While acquiring new business is always important, sometimes it’s over-emphasized when talking about a go-to-market strategy. Large accounts typically come with a large number of stakeholders the seller must engage, as well as technical obstacles and red tape to get past. This is where the account plan comes in handy.

Account Planning 52

Account Planning Onboarding Sales Customer Success 52

Arpedio

APRIL 15, 2024

This strategic approach aligns marketing and sales efforts, enhances buyer interactions, and optimizes the sales process. One of the key benefits of sales enablement is its ability to align marketing and sales efforts. What is Sales Enablement? Implementing sales enablement requires a well-rounded approach.

Sales Training 52

Sales Training Sales Decision-making Account Planning 52

ProlifIQ

APRIL 5, 2023

Account Planning Best Practices Sales account planning is a critical aspect of any business that seeks to manage its customers effectively and generate more revenue. An action plan that outlines the sales account planning process is crucial for any company that wants to succeed.

Account Planning 52

Account Planning Value Proposition Account Management Key Account Management 52

Sales Outcomes

AUGUST 30, 2021

Look Into CRM Adoption & Usage. Look Into CRM Adoption & Usage. CRM adoption and usage tend to fall with buoyant growth, and sales leaders focus on the results. Sales leaders give less attention to account planning, CRM data quality and hygiene, lead management, and opportunity management.

Virtual Selling 52

Virtual Selling Supply Chain Value Proposition Sales 52

DemandFarm

APRIL 28, 2023

Read Ebook: The Future of AI-Assisted Account Planning The AI Advantage: Key Benefits for sales enablement As we explore the remarkable impact of AI on sales enablement, it’s crucial to recognize the main advantages that artificial intelligence offers. AI can also assist in managing and prioritizing tasks.

Artificial Intelligence 52

Artificial Intelligence Key Account Management Decision-making Account Management 52

Miller Heiman Group

JUNE 30, 2020

Now is the perfect time to address the nagging issues that may be hindering your success—even in the best market. Maximize your use of technology to prioritize your prospects. Your CRM may offer insights into customer intent, along with real-time win-loss data, that will inform your investment of above-the-funnel activities.

Prioritization 78

Prioritization Sales Management Account Planning Account Management 78

Arpedio

JANUARY 25, 2023

Successful Strategic Account Management ← Back to blog There’s no doubt about it: Strategic Account Management is the key to success in today's competitive market. But you need the right tools and processes to unlock the power of Strategic Account Management before you can watch your business soar. SAM Accounts 9.

Account Management 52

Account Management Management Account Planning Co-Creation 52

ProlifIQ

JULY 26, 2023

Using intel from individual contributors, CRM reports on closed won data and seeing which industries you do best in, along with the people that were involved. Additionally, the panelists discussed the benefits of collaboration between sales and marketing teams to enhance prospecting efforts.

Prioritization 40

Prioritization CRM Management Meetings 40

PartnerTap

NOVEMBER 25, 2020

Account mapping is a piece of the mundane work that has to be done as alliance teams look for new opportunities in their ecosystem. These teams are often bogged down by the amount of time wasted on the process of comparing partner account lists to their own CRM accounts. . Traditional Account Mapping.

CRM 98

CRM Prioritization Software Software 98

Arpedio

NOVEMBER 6, 2023

Here are the pivotal features that stand out: Lead scoring and prioritization: By assigning numerical values to each lead based on behaviors, demographics, and engagement levels, sales automation software enables teams to focus on prospects with the highest conversion potential. Customization: Every business is unique.

Software 52

Software Software Sales Artificial Intelligence 52

Arpedio

MARCH 27, 2023

A sales pipeline–sometimes also referred to as a CRM pipeline– is a visual representation of the steps or stages in your sales process that a potential customer moves through as they close in on the final signature. Usually, these actions are visually portrayed directly in your CRM (if you’re using one). What is a Sales Pipeline?

Software 52

Software Software Management Sales 52

Arpedio

MARCH 27, 2023

A sales pipeline–sometimes also referred to as a CRM pipeline– is a visual representation of the steps or stages in your sales process that a potential customer moves through as they close in on the final signature. Usually, these actions are visually portrayed directly in your CRM (if you’re using one). What is a Sales Pipeline?

Software 52

Software Software Management Sales 52

DemandFarm

MAY 22, 2023

To achieve this, they devise and implement sales strategies tailored to their target market. By fostering long-term relationships, Key Account Managers ensure a steady flow of revenue and increase the client’s lifetime value. Collaboration Sales Managers: Work closely with marketing, product development, and customer support.

Key Account Management 52

Key Account Management Account Management Digitalization Sales Management 52

Arpedio

OCTOBER 10, 2023

Personalization allows you to tailor your messaging and outreach to the specific needs, pain points, and preferences of each target account. Data-driven insights By leveraging data on account behavior and preferences, you can refine your account-based selling strategy continuously. Allocate resources based on these insights.

Decision-making 52

Decision-making Account Planning Marketing Stakeholders 52

Hubspot Sales

MARCH 18, 2019

Obviously, you still want to provide excellent customer service and support to promote word-of-mouth marketing and high retention rates.). The above rule has an exception: If you can get your foot in the door of the prospect's company and then grow the account by selling to other departments, offices, subsidiaries, etc.,

Key Account Management 126

Key Account Management Account Management Management Account Strategy 126

SBI

JANUARY 9, 2018

Most organizations will turn to quarterly and annual account planning to force this thought exercise. Armed with more and more data, graphs upon graphs, and documented in static, written documents and presentations, these methods simply do not equip sales teams with the information they need to win in today’s hyper-competitive markets.

B2B 55

B2B Artificial Intelligence Account Planning Sales 55

Arpedio

MAY 23, 2023

Sales coaching can also be used to address specific challenges or opportunities, such as dealing with difficult customers, navigating complex sales situations , or adapting to changing market conditions. It’s worth noting that unlike sales managers, sales coaches prioritize individual development over meeting targets.

Sales 52

Sales Account Management Stakeholders CRM 52

Arpedio

JANUARY 26, 2022

White Space Analysis analyzes an existing market to identify which products or services are succeeding, which are failing, and where potential gaps may be. Some regard White Space as a market that has no competition. Others consider it a whole new market. White Space Analysis for Key Account Management. JANUARY 26, 2022.

Account Management 52

Account Management B2B Key Account Management Co-Creation 52

Arpedio

JANUARY 26, 2022

White Space Analysis analyzes an existing market to identify which products or services are succeeding, which are failing, and where potential gaps may be. Some regard White Space as a market that has no competition. Others consider it a whole new market. White Space Analysis for Key Account Management. JANUARY 26, 2022.

Account Management 52

Account Management B2B Key Account Management Co-Creation 52

SBI

OCTOBER 22, 2019

Companies that concentrate their resources in areas – such as relationship and whitespace mapping, customer goal alignment, and operationalizing key account plans, will drive the most success. Where key account management solutions are different than other sales tech is that they lift the cover on what’s happening in key accounts.

Account Planning 23

Account Planning Key Account Management Account Management Sales 23

SBI

AUGUST 12, 2014

This post is part of a series of Executive Interviews of top sales and marketing solutions company. What problem/s are you solving for sales and/or marketing organizations? The software prioritizes the steps sales and account teams should take to move their deals through the pipeline. Nancy: What does Revegy  do?

Prioritization 51

Prioritization CRM Account Planning Software 51

SBI

OCTOBER 28, 2019

New features in the Revegy account planning platform help leading companies drive revenue. With Whitespace+, users are provided increased clarity within key accounts, which makes cross-selling and up-selling easier by showing product penetration, competitors in play and future potential. Whitespace+. Pre-created visualizations.

Account Planning 20

Account Planning Decision-making Acquisition Client Relationships 20

Hubspot Sales

MAY 29, 2019

If you're in sales or marketing, I'm willing to bet you answered 'no' to that question. Customer relationship management software (CRM). Fully integrated with HubSpot's free CRM , the Meetings function allows you to: Cut out back-and-forth scheduling emails. Price: Tiered pricing, from free to $69/year depending on the plan.

Meetings 134

Meetings Artificial Intelligence Facilitation CRM 134

ProlifIQ

APRIL 21, 2023

Account Planning Growth Strategy For businesses looking to grow their revenue and achieve their goals, an effective account growth strategy is essential. This strategy involves developing a comprehensive plan to manage and grow the customer accounts that are critical to the business’s success.

Account Growth 52

Account Growth Account Planning Key Account Management Account Management 52

Mike Kunkle

MAY 11, 2022

I’ve also been involved in larger business transformations which included the sales force, but encompassed reworking strategy, improving market and buyer acumen, adjusting product-market fit, adapting or fine-tuning business models, reworking sales models, developing new GTM plans, planning for disciplined execution of the changes, and more.

Co-Creation 130

Co-Creation Sales Sales Training Decision-making 130