Jermaine Edwards

NOVEMBER 25, 2021

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. A lot has changed in those five years from new strategies and technologies, to of course the pandemic that completely changed the way we engage and serve our customers.

Stakeholders 130

Stakeholders Decision-making Shareholders Key Account Management 130

Hubspot Sales

MARCH 18, 2019

As professional services firm BTS points out , key account programs often lead to increased costs and lower margins. But if you use the right key account strategy, you'll reap greater sales volume and long-lasting strategic relationships. The Benefits of Key Account Management. Key Account Management Strategy.

Key Account Management 127

Key Account Management Account Management Management Account Strategy 127

Red Star Kim

JUNE 7, 2023

ACCOUNTANCY UK accounting industry turnover up 16.6% They argue that “when environments are complex and dynamic, strategy is about adaptability”. billion over the five years through 2023, including a 0.5% billion over the five years through 2023, including a 0.5%

Artificial Intelligence 130

Artificial Intelligence Transportation Digital Transformation Innovation 130

Hubspot Sales

JULY 1, 2019

An account-based model treats every account like a market of one. Instead of one salesperson targeting a single contact within a company, an entire team is dedicated to targeting multiple stakeholders at the prospective customer’s company. A successful account-based approach requires cross-department coordination.

Stakeholders 85

Stakeholders Finance Sales Decision-making 85