Red Star Kim

MAY 11, 2023

Methods of evaluating brand equity include: Interbrand, Brand Asset Valuator (BAV), Brandz and Keller’s Brand Equity Model (Brand identity – who are you?, There’s also comments about the use of external specialists and global vs local control (and standardise or adapt decisions). Aaker on Brands (prophet.com).

Management 130

Management Co-Creation Publishing Leadership 130

Insightly

JANUARY 23, 2023

Let’s settle the CRM vs. CMS debate together. In this blog post, we’ll explore the capabilities of both contact management and customer relationship management solutions. CRM Vs. CMS: How is CRM different from contact management software? Quality and price still matter, but relationships are far more important.

CRM 52

CRM Software Software Management 52

Red Star Kim

DECEMBER 5, 2023

The pros and cons of standalone vs integrated (with the firm’s overall data architecture) was considered – especially with regards to user adoption and data duplication. Ideas to enhance engagement To reduce “us and them” (fee earners and marketing) feelings we can try to invoke a sense of ingroup and a shared social identity.

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130

SuperOffice

AUGUST 1, 2022

High-ticket vs. low-ticket customers. Running a blog? In fact, a Forrester research showed that 63% of buyers ignore the content that isn’t relevant to their needs, their industry, and their role! Create memorable brand identity elements. Contact’s role. In fact, everything is exactly the opposite.

Decision-making 117

Decision-making Prioritization B2B Marketing 117

Nutshell

JULY 28, 2020

Keep your eyes peeled: Pro users notice that Sales Hub is nearly identical to any other CRM but with a $400/month price tag. Anything outside of creating identical, modular pages, will require HTML knowledge. Nutshell vs HubSpot. I’m HTML and CSS certified and I still didn’t find it easy.”. When comparing similar features.).

Software 126

Software Software CRM Advertising 126

PandaDoc

JULY 26, 2021

GetAccept vs DocuSign: 2021 comparison. For example, Proposify allows you to set up something called Roles — they allow you to keep your sales team accountable and make sure each team member has access to only what they need. See also: Proposify vs QuoteWerks: 2021 comparison. HelloSign vs DocuSign: What are the differences?

Software 52

Software Software CRM Small Business 52

PandaDoc

FEBRUARY 21, 2021

See also: Adobe Sign vs DocuSign: 2020 comparison. The company provides a simplified audit trail for the entire document signing process through identity authentication, verification, and transaction logs. And the software supports role-based signing rules to assign different levels of access to different groups and users.

Software 52

Software Software Computers and Electronics e-Learning 52