Blog Negotiation Stakeholders Value Proposition 
Strategic Account Management Association
FEBRUARY 2, 2021
The ability to uncover customer needs, develop solutions, communicate value propositions and negotiate effectively doesn’t vanish just because a salesperson can’t meet her customer face to face.
Brooks Group
APRIL 9, 2024
These stakeholders typically fall into four primary categories: Decision Makers Decision makers hold the ultimate authority for the purchase. Procurement managers : Professionals tasked with managing the procurement process, negotiating contracts, and ensuring compliance with organizational policies.
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DemandFarm
OCTOBER 4, 2023
They help you to decode the prospect’s organizational structure and identify key decision-makers and stakeholders. Step 4: Crafting the Value Proposition Once you have a clear understanding of the buyer’s needs and your team is in place, you can focus on crafting your solution and building the value case.
Arpedio
FEBRUARY 15, 2024
In this blog post, we delve into the dynamic realm of sales strategy by exploring the concept of Mobilizers and the renowned Challenger Sales methodology. They are adept at identifying latent needs and opportunities within their organization and are skilled at articulating the value proposition of new ideas or initiatives.
DemandFarm
APRIL 13, 2023
Key Account Management Glossary: 65 Crucial Account Management Terms Explained Account Hierarchy: Account Hierarchy is the structure and organization of key accounts within a company visualized in a hierarchical system of decision-makers and stakeholders.
Hubspot Sales
NOVEMBER 27, 2017
Ask them for introductions to the other stakeholders; forging multiple relationships means you’re less vulnerable if one of your contacts finds a new job, loses influence, or decides to focus on different priorities. 4) Provide immediate value. To differentiate yourself, look for creative ways to add value upfront.
Brooks Group
MARCH 7, 2024
They end up negotiating with sales professionals and with stakeholders and decision-makers in their own organization. In some cases, they may not have a clear understanding of exactly what is needed. They may not have the technical background to evaluate all products they buy. The “go between” role can create a no-win situation.
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