Red Star Kim

SEPTEMBER 26, 2023

They may be project-based to support innovation projects. Or their focus may be on digital and predictive analytics. Innovation and new product and service development These were often areas beyond the scope of M&BD departments. There was a table was published in the January 2022 edition of the PM Magazine.

Marketing 130

Marketing Key Account Management Account Management Artificial Intelligence 130

Vantage Partners

JUNE 3, 2022

Originally published in Pima Insights , Spring 2022 Issue Companies are working with competitors more than ever before. 1 Shifting consumer demands and new digital solutions have been transforming the insurance industry in recent years, and many firms have leaned into the disruption.

Insurance 83

Insurance Publishing Digitalization Innovation 83

Strategic Communications

JANUARY 17, 2024

Artificial Intelligence (AI) is revolutionizing the marketing landscape, offering unparalleled opportunities for innovation, precision, and personalization. The campaign, known as Nutella Unica, demonstrated how AI can be used for innovative design in marketing campaigns in a unique way that engaged consumers and created buzz.

Artificial Intelligence 59

Artificial Intelligence Marketing e-Learning Digitalization 59

Flevy

FEBRUARY 23, 2024

By strategically diversifying revenue, organizations can stabilize their income, explore innovative business models , and adapt to changing market demands. Moreover, it opens avenues for innovation and market expansion, enabling organizations to capitalize on emerging trends and customer needs.

Digital Transformation 52

Digital Transformation Management Digitalization Publishing 52

Strategic Communications

APRIL 17, 2024

For example, Fotomat’s drive-through film development services became obsolete as one-hour photo labs and digital photography gained popularity. Lack of Innovation and Differentiation: Some of these brands failed to innovate and offer unique value propositions that set them apart from the competition.

Innovation 52

Innovation Retail Value Proposition Logistics 52

SBI

DECEMBER 8, 2020

Top Sales Tools of 2020 and the Digital Sales Revolution. Citia ClearSlide Crescendo HippoVideo InsideView Mediafly MRP Point of Reference Qstream Revegy Sharetivity StitchView StorySlab TechTarget Turtl Valkre The solutions above are reflective of the exciting innovation we’re seeing in the industry. December 8, 2020.

Digitalization 67

Digitalization Sales Software Software 67

Openview

OCTOBER 10, 2018

Continued success also relies on innovative sales enablement techniques that boost performance, help meet customer needs and achieve bottom line results. The post Sales Coaching for the Digital Age appeared first on OpenView Labs. most are still missing an important ingredient: coaching.

Digitalization 101

Digitalization Sales Sales Leadership Leadership 101

Flevy

SEPTEMBER 14, 2023

McKinsey & Company partners published the Three Horizons (3H) of Growth framework in 2000. The model is useful in managing Innovation , evaluating the maturity and potential of innovation projects, and allocating resources accordingly. Averting common mistakes—e.g.,

Value Proposition 52

Value Proposition Artificial Intelligence Innovation Digital Transformation 52

Red Star Kim

MAY 11, 2023

Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. It’s interesting to see how brand management has developed. These reviews might also be useful to professional service marketers who need an introduction to branding.

Management 130

Management Co-Creation Publishing Leadership 130

Flevy

MARCH 18, 2024

Research & Development (R&D) stands as the cornerstone of Innovation and a primary driver of creating a sustainable Competitive Advantage in today’s fast-paced and technology-driven markets. This essential function encompasses the activities organizations undertake to innovate and improve their products or services.

Management 52

Management Digital Transformation Innovation Decision-making 52

Pinnacle View

MAY 11, 2017

2017 is a big year for Digital NewFronts. NewFronts, run by the IAB, are an annual series of events and presentations from digital media companies featuring pitches aimed at both video content creators and advertisers. During this year’s May event series, 32 separate digital media companies will host their own NewFronts.

Digitalization 52

Digitalization Advertising Media Innovation 52

Flevy

MARCH 21, 2024

Intellectual Property (IP) Strategy is a critical aspect of modern business management, pivotal for protecting and monetizing innovations. Relevance : Indicates the volume of potentially protectable innovations, reflecting the organization’s commitment to innovation and IP protection.

Management 52

Management Digital Transformation Innovation Negotiation 52

Planview

DECEMBER 5, 2018

Business2Community recently published an article written by Spigit’s CEO, Scott Raskin, discussing how a focus on crowdsourced innovation can help drive employee engagement. There’s an obvious problem here, which Scott highlights in the article, while discussing a solution that the world’s most innovative brands are benefitting from.

Innovation 40

Innovation Digital Transformation Publishing Leadership 40

Planview

FEBRUARY 22, 2024

Transformation comes fast and frequently, spurred forward by humanity’s endless capacity to discover and leverage digital innovations. These shifts, illustrative of a response to increased digitization, imply the need for new leadership approaches and structural changes within organizations.

Digitalization 59

Digitalization Leadership Healthcare Innovation 59

Strategic Communications

APRIL 29, 2024

THE GROWTH OF VOICE SEARCH Search Engine Journal notes in an article that the number of digital voice assistants is forecasted to reach 8.4 Not only does this help with SEO, but it also makes it easier for digital assistants to provide the information directly to users, Pennypacker explains. Voice search is on the rise.

Digitalization 59

Digitalization Publishing Marketing Communication 59

Flevy

MARCH 17, 2024

New Product Development (NPD) is a critical driver of growth and innovation for businesses across industries. By exploring these KPIs, we aim to provide insights that enable startups, entrepreneurs, and established businesses to optimize their product development processes, thereby accelerating growth and fostering innovation.

Management 52

Management Digital Transformation Innovation Prioritization 52

Red Star Kim

JUNE 1, 2023

There are other ways to differentiate such as through innovation, relationship and service excellence, new product and service development and new delivery platforms. This information is used by the publishers to interview firms and clients for their views and obtain ratings. They offer clients who can provide references.

Value Proposition 130

Value Proposition Innovation Marketing Media 130

Flevy

FEBRUARY 25, 2024

Our discussion will focus on how these metrics can illuminate paths toward achieving strategic objectives, optimizing operational performance, and fostering innovation. Other challenges include ensuring organizational agility, fostering innovation while maintaining core business operations, and accurately measuring strategy execution success.

Supply Chain 52

Supply Chain Management Digital Transformation Decision-making 52

Red Star Kim

MAY 2, 2023

Following my past research (some of which was published in my 2020 book Essential soft skills for lawyers (kimtasso.com) ) I keep an eye out for the latest information relating to the soft skills (particularly leadership skills) most in demand and how these relate to the professional services sector. And why are they so important?

Emotional Intelligence 130

Emotional Intelligence Leadership Decision-making Publishing 130

Strategic Communications

NOVEMBER 21, 2023

Are you aware of emerging or existing innovations that may make your company, or its products and services, obsolete? Why is it that companies like DuPont (1802), Wiley (1806—yes, the publisher!), And, conversely, it’s not a bad time to think about ways that you might drive disruptive innovation in your industry.

Publishing 52

Publishing Innovation B2B Communication 52

Strategic Communications

JANUARY 19, 2021

In the modern retail landscape, digital is no longer a threat to the in-store shopping experience. Because of this, experts stress how important it is for retailers to have a strong presence in both physical and digital environments. In fact, smart retailers have come to see e-commerce as a tool to boost in-store foot traffic.

Digitalization 52

Digitalization Retail Media e-Learning 52

Flevy

MARCH 19, 2024

The concept was published in his book, “The Mind of the Strategist: The Art of Japanese Business.” This can be done by using various digital tools, questionnaires, and techniques. For instance, Apple focuses on user experience, innovation, and design to meet customer expectations for high-quality technology products.

Shareholders 52

Shareholders Decision-making Digital Transformation Manufacturing 52

Mercuri International

FEBRUARY 23, 2021

The full survey results – and conclusions – will be published shortly, but here are some headline findings to whet your appetite…. We’ll shortly be publishing the full report, which will develop the themes we’ve mentioned above and provide granular detail – what kinds of training work best? Asking the right questions.

Remote Working 98

Remote Working Publishing Communication Innovation 98

Red Star Kim

SEPTEMBER 5, 2023

It’s published by CIPD (Chartered Institute of Personnel and Development) and Kogan Page. And guidance on making best use of digital training technologies. It should be essential reading for anyone in a L&D, HR, training or coaching role. And an exploration of spaced repetition and spaced learning. Stories aid stickiness.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

Account Manager Tips

MARCH 23, 2021

Culture of innovation. How innovative is your customer? A 2004 study published in Science Direct by Ivens and Pardo examines the factors that drive key account relationships - and those that don't. A 2002 study by Homburg, Workman published in the Journal of Marketing on designing a key account management approach.

Co-Creation 227

Co-Creation Key Account Management Account Management Suppliers 227

Upland

AUGUST 29, 2023

Personalization & Customization In the digital age, customers expect tailored solutions that cater to their specific needs. Participating in industry events, publishing authoritative content, and receiving awards for innovation or excellence can attract potential customers seeking reputable and forward-thinking SaaS providers.

Value Proposition 195

Value Proposition Decision-making e-Learning Supply Chain 195

Strategic Communications

JUNE 20, 2023

In today’s digital age, where information is abundant and attention spans are fleeting, capturing media attention can be a daunting task. For example, if you’re a business consultant, share a story about how your innovative strategies transformed a struggling company into a success story.

Media 52

Media Digitalization Strategic Thinking B2B 52

Help Scout

APRIL 27, 2021

Interestingly enough, this book was published almost a decade ago, yet the principles shared are still being discovered by company after company as if they were new. Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers”. Reengineering Retail: The Future of Selling in a Post-Digital World”. Start Reverse”.

Customer Experience 117

Customer Experience Retail Brainstorming Publishing 117

Strategic Communications

DECEMBER 16, 2022

” Even the latest and greatest brand new technological innovation that nobody has ever seen before will have to think about competitors. We work with clients to plan, create and publish high-quality, unique content. Direct Mail in the Digital Age. ” My response: “Well, actually you do.” Here’s why.

Publishing 52

Publishing Digitalization Communication Innovation 52

Strategic Communications

APRIL 5, 2022

How can you determine whether applicants have both the aptitude and the innovative chops to be a valued member of your team? We work with clients to plan, create and publish high-quality, unique content. Direct Mail in the Digital Age. Creativity With a Purpose. I value creativity. Managing Remote Staff.

Marketing 52

Marketing Innovation Publishing Digitalization 52

Mercuri International

SEPTEMBER 8, 2023

According to a Future State of Skills report by Mercuri International, a skills gap exists in 9 out of 10 sales and marketing organizations, largely due to the increasing complexity of sales and marketing processes, evolving buying behaviors, and rapid digitalization. The post Demystifying Artificial Intelligence appeared first on Global.

Artificial Intelligence 64

Artificial Intelligence B2B Advertising Publishing 64

Strategic Communications

JULY 25, 2023

That didn’t last, though, Park says, as digital fatigue set in. Digital Fatigue Both digital fatigue and the recognition that today’s technology offers new and improving options for interactions online are driving changes in delivery methods and how and where interactions are taking place.

Digitalization 52

Digitalization e-Learning Publishing Digital Transformation 52

Planview

MAY 9, 2017

What if you could use a digital capture tool for wall maps which was fast and had automated lean analysis and visualization built-in (figure 2)? Figure 2: A digital extension to value stream events and the Improvement Cycle. Challenge Three: Finding Breakthrough Innovation around Kaizens. production, services, supply network)?

Digitalization 49

Digitalization Innovation Organization Acquisition 49

ACT

APRIL 13, 2023

They failed to innovate and evolve with changing market dynamics. For example, they can use it to create human-like presenters for videos or webinars , build realistic voiceovers, and automate content creation for content marketing or digital marketing campaigns. As a result, their competitors left them behind. For example, using Act!

Marketing 52

Marketing Artificial Intelligence Advertising Digitalization 52

Strategic Communications

MAY 9, 2023

The digital environment is quite cluttered these days and becoming more so. ” But with so much activity in the digital environment, sometimes it takes a different approach to stand out: recognizing the value in capturing attention through traditional, non-digital, communication channels. .” They’re predicting an 11.7%

Communication 52

Communication Marketing Advertising B2C 52

Account Manager Tips

SEPTEMBER 7, 2022

Even when they do deliver something innovative, it's not for long. Sadly, letter writing seems to be a lost art in the digital age we live in. First published in 1919, this is a classic guide on the study of penmanship, from how to sit, how to hold your pen, alphabet drills and lots more. Competitors catch up fast.

Value Proposition 130

Value Proposition Key Account Management Negotiation Account Management 130

QYMATIX

MARCH 9, 2021

Would there be a B2B digital transformation without predictive analytics software? On the Origin of Species may never have been published, had it not been for Alfred Russel Wallace, another naturalist who independently offered a strikingly analogous theory in 1858. Does it mean innovation itself is unavoidable? Let’s discuss it.

Artificial Intelligence 40

Artificial Intelligence B2B Digital Transformation Innovation 40