cognitive-biases-influence-buying-decision Sales Related Topics 
Red Star Kim
FEBRUARY 21, 2024
Most people appreciate the importance of questioning skills in selling, training, coaching, counselling (especially Cognitive Based Therapy – CBT) and commercial conversations. Think about cognitive biases (many are explored here: Changing behaviour in the workplace to boost productivity – psychology (kimtasso.com) ).
Account Manager Tips
MAY 1, 2021
Successful Sales Negotiation Strategy. But there's a simple sales negotiation strategy that works which is. Who are your clients’ decision makers and what does the process look like? Higher prices make the client focus on the positives, while lower ones invite a focus on the downsides (think when you’re buying a home.
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SmartKarrot
JULY 13, 2022
Behavioral science is the study of how people make decisions and how they interact with the world around them. Look at how customers make decisions using cognitive biases. When designing a great customer experience, it is essential to look at how customers make decisions.
Account Management Skills
MARCH 16, 2021
He has spent four years studying why humans don’t understand humans and how brands are missing a trick when it comes to engaging their customers and understanding why they make purchasing decisions. And they specialise in cognitive data science. 98% of your decisions are unconscious, right? We want to understand why.
Hubspot Sales
OCTOBER 31, 2017
Like it or not, these biases are part of us, so those in the business of persuasion can benefit from learning how to spot and play to them. The psychological biases below relate to decision making. Psychological Biases. Sales takeaway: First impressions matter. Turns out, this phenomenon still influences adults.
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