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5 Reasons Why CRM Should Matter to Sales

The Center for Sales Strategy

For as long as there have been Customer Relationship Management (CRM) tools in existence, salespeople have been suspicious of management’s motive for insisting their sales teams use the software.

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Account Management Guide – Defend and Grow Revenue

Upland

Here’s where having a sales account management strategy becomes indispensable. Traditionally, account management has often been seen as a post-sales role. There are plenty of sellers out there waiting for the slightest chance to jump in and take your hard-earned relationships away from you. How do we know this?

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How to Measure the ROI of Your Sales Enablement Program

Mike Kunkle

In this post, I will offer advice about how to measure the ROI of your sales enablement program. I do have a video on this topic, from my newsletter, Sales Enablement Straight Talk , as an additional resource. This is why Buyer Acumen is the first block in the Building Blocks of Sales Enablement framework.

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How to Radically Improve Your B2B Sales Win Rates

Mike Kunkle

In this post, I’m going to share some simple concepts that I’ve seen deliver radically improved results across a sales force. The advice comes from Modern Sales Foundations , a course that was developed based on over 16+ years of top sales performer analysis, modernized for working with today’s buyers.

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7 CRM integrations you need to supercharge your tech stack

SuperOffice

But why so many? The demand for integrated tech in our app store has led to more than 100 apps that now directly integrate with SuperOffice CRM. CRM helps companies manage their customer information and customer relationships, leading to a more customer centric organization. But integrations take CRM one step further.

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How to Build a Sales Process: The Complete Guide

Nutshell

Creating a structured sales process is one of the most effective ways to boost your sales teams’ efficiency and results. With a formal sales process in place, your sales team has a framework to follow, and it’s much easier to stay on the same page, track results, and onboard new team members.

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How to Manage a Sales Pipeline for an Industrial Company

Nutshell

When you’re running a business, no matter which industry it’s in, the endgame is always sales and revenue. Ultimately, your company’s success is measured by how many sales you drive and how great your return on investment (ROI) is. But how should an industrial company like yours go about that process?