Arpedio

MARCH 6, 2024

In today’s competitive business landscape, effective account management plays a pivotal role in fostering long-term client relationships and driving sustainable growth. However, despite its importance, account management is not without its challenges. Addressing these challenges is crucial for business success.

Account Management 52

Account Management Management Client Relationships Communication 52

Account Manager Tips

SEPTEMBER 7, 2022

More and more companies expect their key account managers to be thought leaders. Why key account managers need a personal brand I've been collecting job descriptions for years. I was a little startled to find key account managers are now expected to be thought leaders. Here's how. Table of Contents.

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Key Account Management Account Management Management Media 130

Account Management Skills

JANUARY 21, 2022

What’s the most useful skill you need in your Account Manager role and how much formal training have you received? This was the question I posted in a LinkedIn Account Manager Group. Top 10 Skills and Expertise You Need As Account Manager. Essential Account Managers Skills Varies for Each Industry.

Account Management 98

Account Management Management Communication Negotiation 98

Red Star Kim

OCTOBER 24, 2022

Behaviour in sales meetings). This article is a reminder of the key points valued by the delegates: Nine insights: Sales processes and selling skills for targeting and meetings. One delegate was struck by my fun use of dinosaurs in portfolio management. Sales meetings. Research and advance planning of meetings .

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Meetings Value Proposition Key Account Management Account Management 100

Account Manager Tips

SEPTEMBER 28, 2022

You don't worry about meeting new people. Worth a click + B2B Book Club Selection. Every month I publish a list of handpicked books to help you with your professional development. And it's amazing how quickly that little routine has helped me get through some books long on my reading list. Your judgement is clouded.

Key Account Management 130

Key Account Management Account Management Management Publishing 130

Arpedio

JANUARY 9, 2024

Elevating Account Management Through Metrics and KPIs Explore ARPEDIO's Account Management Software ← Back to blog As companies strive to build lasting relationships with their clients, the need for effective Account Management strategies and tools becomes paramount.

Account Management 52

Account Management Management Client Relationships Account Planning 52

Account Manager Tips

OCTOBER 13, 2020

Is your business and your key account management team growing fast? Do you feel like you're always playing catch-up and never have time for important projects, like developing processes that drive business growth or creating career paths for your key account managers? Click to Tweet. Laura: It's never boring.

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Key Account Management Account Management Management Decision-making 130

Arpedio

DECEMBER 19, 2023

The vital role of Customer Success in Account Management Explore ARPEDIO's Account Management Software ← Back to blog In recent times, companies have come to realize the significance of aligning their customer success and account management strategies. Let’s dive in!

Account Management 52

Account Management Customer Success Management Artificial Intelligence 52

Arpedio

DECEMBER 19, 2023

The vital role of Customer Success in Account Management Explore ARPEDIO's Account Management Software ← Back to blog In recent times, companies have come to realize the significance of aligning their customer success and account management strategies. Let’s dive in!

Account Management 52

Account Management Communication Management Artificial Intelligence 52

Account Management Skills

JULY 26, 2023

Conversations are already happening in which clients are asking account managers questions about AI. Here’s a recent scenario I’ve come across: An Account Manager client of mine delivered a series of engaging copy lines to the client’s brief. Don’t be distracted and salesy. Hope that provided some food for thought.

Account Management 52

Account Management Management Client Relationships Communication 52

SalesPop

MARCH 25, 2021

Sales most definitely have two sides, and this is also true of account management. In his 2014 book Zero to One , Peter Thiel wrote, “In the 1990s, the focus was on the product, and not on sales. This is also true of account management. It’s not discussed much, not even in books. Eliminating the Blind Spot.

Account Management 98

Account Management Management B2B Advertising 98

Arpedio

MAY 10, 2023

Why Key Account Management is Essential for Business Success ← Back to blog In today’s fast-paced business world, simply acquiring new customers isn’t enough – you need to keep them coming back for more. That’s where Key Account Management (KAM) comes in. What is Key Account Management?

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Key Account Management Account Management Management Profitability 52

Red Star Kim

NOVEMBER 1, 2023

Nervousness – Shyness, modesty, lack of confidence and fear of failure can make fee-earners reluctant to organise meetings to take the next steps in building a potential client relationship. A challenging role requiring deep insight into potential clients and value propositions as well as a great deal of confidence.

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Key Account Management Account Management Value Proposition Client Relationships 130

Account Management Skills

AUGUST 24, 2021

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships.

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Account Management Management Account Planning Co-Creation 98

Strategic Account Management Association

AUGUST 24, 2021

From all this, we stress tested long-held views about strategic account management. Karen Passmore is Partner at the management consulting firm McKinsey and Company where she works on organizational design and go-to-market strategies with a focus on breaking down organizational silos. 5 General management skills.

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Stakeholders Supply Chain Digitalization Shareholders 520

Account Management Skills

JANUARY 24, 2022

In a discussion in the LinkedIn Account Manager Group, I asked Account Managers “Can you recommend some of the best questions you ask your clients” Many Account Managers from different industries offered their suggestions based on their knowledge and experience. *Updated January 2022.

Account Management 52

Account Management Management Decision-making Account Growth 52

Account Management Skills

NOVEMBER 7, 2022

I get to speak to a lot of account managers who work in creative agencies. And I get a lot of questions about how they can progress their career, how they can be better at the account management role, and some of the key things that are most important when it comes to being more efficient and more effective in the role.

Account Management 52

Account Management Management Suppliers Meetings 52

Account Management Skills

SEPTEMBER 4, 2023

If you’re working in creative agency account management you know how essential it is to have a positive relationship with your creative director built on trust. So, Joey, just give us a flavour of your background and your experience, particularly through the lens of working with account managers.

Account Management 40

Account Management Management Decision-making Meetings 40

KAMCast

JULY 8, 2021

The evolution of an account manager , over the decades, has taken us on a bit of a journey: Let’s visit the 70s… Where the gift of the gab was enough to see you into a meeting with a key decision maker - armed with a bag full of good stories and friendly chat. What role does today’s account manager play then?

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Key Account Management Account Management Management Facilitation 52

Account Manager Tips

NOVEMBER 16, 2022

Use meeting scheduling apps 7. Use project management tools 9. Create recurring milestone meetings 11. Too many clients, not enough time Key account managers have a lot of clients. Use meeting scheduling apps Meeting scheduling software enhances client communication by automating the appointment booking process.

Key Account Management 130

Key Account Management Account Management Procurement Communication 130

Arpedio

APRIL 7, 2021

Meet an Arpedian: Juan Pablo Rios. ? The development team and I have our daily meeting in the morning where we share our progress, see if anyone needs help, and crack a joke or two. Prev Previous post Meet an Arpedian – Will Smith. The post Meet an Arpedian – Juan Pablo Rios appeared first on Arpedio.

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Meetings B2B Internet Account Management 52

Brightbridge Consulting

AUGUST 5, 2021

We are supporting the development of various activities through The Association for Key Account Management and Technological University Dublin, supported by Pfizer. We now look forward to booked engagements with the development of leadership and furtherance of account plans this Autumn. A face-to-face meeting is planned!

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Meetings Suppliers Key Account Management Account Planning 40

Account Management Skills

APRIL 20, 2021

This is the top 10 tips to be successful in agency account management. And she said, good account management makes everything run smoothly. But great account management is what transforms the relationship from a client supplier to one of a real partnership. Welcome to Episode 27.

Account Management 52

Account Management Management Procurement Decision-making 52

Red Star Kim

OCTOBER 25, 2023

I had the pleasure of meeting Helen Kensett at the recent PM Forum Conference. But I had previously read her excellent sales book “Sales Mind: 48 tools to help you sell” a while ago (I aim to publish a summary review shortly). Another valuable AI-powered tool for the MarTech armoury.

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Banking Artificial Intelligence Cybersecurity Key Account Management 130

Account Management Skills

JUNE 15, 2021

We talked about: why it’s so important for an agency account manager to have have that important skill of writing briefs. Now, it’s a really fundamental part of an account manager’s role is to write a really good brief. I think this, particularly for the agency, account manager community is key.

Account Management 52

Account Management Management Advertising Healthcare 52

Account Management Skills

MAY 4, 2021

This episode is for you if you’re interested in the role of account management within an app development company. Tim Moore , account director at Sonin joined me. what he believes makes a successful account manager in his agency. So going back to the account manager role. Tim 04:05. Tim 04:35.

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Account Management Management Banking Insurance 52

Red Star Kim

FEBRUARY 15, 2024

MBD professionals are expected to help fee-earners achieve their full potential in marketing, business development and client management whilst delivering results and impact from strategic MBD initiatives. As a bridge between fee-earners and specialist marketing teams. Delegates felt that MBD professionals had much more responsibility now.

Facilitation 130

Facilitation Decision-making Emotional Intelligence Acquisition 130

Mike Kunkle

MARCH 31, 2023

It includes frameworks, models, steps, and techniques that sellers use to open and win an opportunity or manage an account. A methodology is considered full cycle when it covers everything from before the buyers know who you are, through prospecting, opportunity management, and account management.

Sales 217

Sales Interpersonal Skills Account Management Sales Training 217

Account Manager Tips

SEPTEMBER 15, 2022

Why key account managers need a personal brand Why I started to build my personal brand Step 1: Figure out your personal brand Step 2: Create a personal branding plan Step 3: Become a student of personal branding Join the Personal Branding Playbook In other news Quote of the week. Account Director, Key Strategic Accounts, Refinity.

Key Account Management 130

Key Account Management Account Management Media Publishing 130

Red Star Kim

OCTOBER 16, 2023

There was advice for pragmatic solutions: from starting small (focus on a few key relationships, concentrate on “field of play”, Key Account Management (KAM) programmes), preparing relationship maps, scraping data from email threads and reverse engineering successful relationships.

Management 130

Management Emotional Intelligence Onboarding Communication 130

Account Manager Tips

SEPTEMBER 20, 2022

We were wrapping up my Key Account Management Master program and it was so exciting to see the progress everyone has made. I love to see organizations recognize that key account management can be the growth engine of their business and invest in their team. LEARN MORE ABOUT THE KEY ACCOUNT MANAGEMENT MASTERY PROGRAM.

Key Account Management 130

Key Account Management Account Management Management Meetings 130

Account Manager Tips

JULY 13, 2022

In all my years of key account management, I’ve rarely done them. How did our solution align with the business challenge and meet their needs? One of my favourite sales books all about how to win business from the competition. In fact I bought this book twice. What were the deciding factors? Eat Their Lunch.

Key Account Management 130

Key Account Management Sales Account Management B2B 130

Account Manager Tips

AUGUST 17, 2022

The truth: Your first perception lingers in your mind, affecting later perceptions and decision — David McRaney The KAM CLUB You’re only seconds away from the essential training, advice and support you need for an exceptional career in key account management. Our current book is The Introvert's Edge to Networking. Learn more.

Negotiation 130

Negotiation Key Account Management Account Management Decision-making 130

Account Manager Tips

OCTOBER 6, 2022

Schedule meetings ASAP 4. Use meeting scheduling tools 5. Schedule follow up meetings during the meeting 6. Only meet for as long as needed 10. Say "No" to update meetings 11. Resolve meeting conflicts immediately 14. Resolve meeting conflicts immediately 14. Batch meetings 16.

Management 246

Management Meetings Decision-making Brainstorming 246

Red Star Kim

FEBRUARY 8, 2024

In the highly regarded business strategy book “Playing to Win: How Strategy Really Works” (by former leaders of Procter & Gamble Lafley and Roger) the strategy cascade process is broken down into five key questions. Similarly, a Key Account Management (KAM) or Account Based Marketing (ABM) approach may help.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Account Manager Tips

OCTOBER 11, 2021

15 Reasons Why You Might be a Bad Account Manager Bad key account managers fail to build business relationships and achieve results. Here are fifteen signs you might be a bad key account manager and how to turn yourself into a good one. Account plans are help you define your key account strategy.

Account Management 246

Account Management Key Account Management Management Suppliers 246

Hubspot Sales

OCTOBER 5, 2020

HubSpot Account Manager, Carl Ferreira , puts it bluntly, "The goal [of a call] is a good, helpful conversation." Well, according to HubSpot Principal Channel Account Manager, Katie Carlin , curiosity is key. Don't Make Meetings Your Sole Focus. Info gathering — He says, "They don't want to meet?

Prioritization 136

Prioritization Account Management Meetings Publishing 136