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Unlocking Key Fundamentals of IMPACT Selling® in Uncertain Times

Brooks Group

APRIL 5, 2023

This article is part of our Key Fundamentals of IMPACT Selling ® series. Just four minutes in, as de Crespigny was about to turn off the “fasten seatbelt” sign, he heard two loud booms. An oil fire in one of the left engines caused a turbine disk to detach from the drive shaft. What do you do? What do you fix first?

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