Red Star Kim

NOVEMBER 17, 2023

Both to support their competitor analysis and to see what good strategies and campaigns look like. Here I summarise brand, referrals, research, key account management (KAM) and new service development case studies. The new brand promise is “More imagination, More Impact”. Prior to 2019 there were no marketing analytics in place.

Marketing 130

Marketing Key Account Management Innovation Account Management 130

Red Star Kim

JUNE 27, 2023

Describe what is involved in campaign development and the sequence of events. You can also promote discussion of “What good looks like” Entrepreneurship – Obtain ideas for new markets to target or gain insights to develop differentiated positioning or value propositions at structured brainstorms. And you build in amplification.

Leadership 130

Leadership Management Stakeholders Communication 130

Red Star Kim

NOVEMBER 24, 2023

Francis argued for empathy, credibility and trust – to hone personal brands and always be on the front foot in external relationships. We brainstormed what M&BD professionals need to know and the best way to promote effective and continuous learning. Maximise impact in our firms? Keep up with the pace of change? (it

Digitalization 130

Digitalization Leadership Marketing Brainstorming 130

SmartKarrot

MARCH 8, 2022

Her blog posts continue to serve as a valuable resource for people who seek to understand and master customer success processes. Please note that this is by no means an exhaustive list, nor is it in any particular order. Who else would you nominate? Please tell us in the comments! Allison Pickens. Amarachi Ogueji. Anika Zubair. Annette Franz.

Customer Success 21

Customer Success Co-Creation Customer Experience Leadership 21