15 Best Books Every Key Account Manager Should Read
Account Manager Tips
MARCH 28, 2024
Unlock the secrets of key account management with must-read books that reveal how to master every challenge. To be the best, you have to learn from the best.
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Account Manager Tips
MARCH 28, 2024
Unlock the secrets of key account management with must-read books that reveal how to master every challenge. To be the best, you have to learn from the best.
Red Star Kim
NOVEMBER 9, 2023
Being easy to read, short and jargon-free The Strategy Book (FT Publishing, 2012) is a considerable achievement bearing in mind the subject matter. I deliver and facilitate strategy workshops and it’s always good to be able to recommend strategy books to delegates. I wish I’d had access to such a book when I studied for my MBA.
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Account Manager Tips
AUGUST 4, 2022
B2B Book Club Selection (August 2022) A monthly selection of handpicked business books specifically to help key account managers get better results for their clients, companies and careers. Every month inside The KAM Club , members vote for a book of the month. This book will show you how. Account Manager Tips · 1.
Red Star Kim
MAY 11, 2023
So here’s a book review – Managing Brands which will provide an overview and revision aid to students. Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. It’s interesting to see how brand management has developed.
Red Star Kim
JULY 25, 2023
This accessible, no-nonsense, evidence-based and practical book comes from an experienced clinical psychologist. I started listening to the audio book but liked it so much I ordered the hardback version too. So here is an extended book review – Why has nobody told me this before? Dr Julie Smith (Mental Health Guidance).
Red Star Kim
SEPTEMBER 5, 2023
The 2019 second edition of this book (subtitled “How to apply neuroscience and psychology for improved learning and training” ) provides fascinating insight and practical ideas to incorporate neuroscience into learning and development initiatives. Book review: Neuroscience for learning and development by Stella Collins.
Account Manager Tips
NOVEMBER 24, 2022
Here are the book recommendations for November 2022. Why this book? Seeing What Others Don't: The Remarkable Ways We Gain Insights Why this book? Stolen Focus: Why You Can't Pay Attention—And How to Think Deeply Again Why this book? Now, Glickman's three-step training program is available in book form for the first time.
Account Manager Tips
OCTOBER 28, 2022
Here are the book recommendations for October 2022. We Need to Talk: How to Have Conversations That Matter Why this book? Insight Selling: How to sell value & differentiate your product with Insight Scenarios Why this book? Why this book? Why this book? That's the question that this book will answer.
Account Manager Tips
JULY 5, 2022
B2B Book Club Selection (July 2022) A monthly selection of handpicked business books specifically to help key account managers get better results for their clients, companies and careers. Every month inside The KAM Club , members vote for a book of the month. The Stress Code: From Surviving to Thriving Why this book?
Envisio
JANUARY 24, 2024
“Books are a form of political action. Books are knowledge. Books are reflection. Books change your mind.” At Envisio, we believe in the transformative power of reading … which is why we’ve gathered together a list of the best strategy books!
Red Star Kim
AUGUST 24, 2023
This short (130 pages) information-packed book was revised in 2019. So here is a Book review: All you need to know about commercial awareness by Christopher Stoakes. He’s also written a book called “ Get to the point – how to write well at work”. The book is a fantastic jargon buster. How many do you know?).
Red Star Kim
JANUARY 22, 2024
A chance encounter with Helen Kensett at a recent conference reminded me about her 2016 sales book. I’ve reviewed several books on selling (see the list below) and this one is different as, rather than focusing on the stages in the sales process, it provides pragmatic tips to help. My books are listed here Publications by Kim Tasso.
Account Manager Tips
SEPTEMBER 11, 2022
Here are the book recommendations for September 2022. Thanks for the Feedback is the first book to address this tension head on. The book is destined to become a classic in the world of leadership, organizational behavior, and education. Listen to this article. Table of Contents. We do want to learn and grow.
Red Star Kim
SEPTEMBER 6, 2022
I haven’t reviewed a book on the topic of internal communication and yet it’s a vital element of marketing, branding, organisational culture, change management and leadership. This contemporary book (published in 2021) is just 200 pages and is subtitled “Streamline your corporate communication to drive efficiency and engagement”.
Red Star Kim
JULY 1, 2022
To support delegates on networking training sessions, I like to review (and recommend if appropriate – see the list below) the latest books on the topic. This book was published in 2022 (so it’s post-Covid) and is subtitled “The art and practice of building authentic professional relationships”.
Red Star Kim
MARCH 22, 2023
I’ve read many books on professional relationships – and I’ve even written one myself (see Better Business Relationships book by Kim Tasso (Bloomsbury) ). This book addresses networking (both in person and through social media), personal brand, internal collaboration, selling and referral management.
Red Star Kim
JUNE 20, 2022
Delegates on my coaching training sessions often ask for recommendations of good books on coaching and this is a mature, comprehensive and challenging exploration of what it takes to be a great coach. So here is a book review of Coaching skills: A handbook by Jenny Rogers. The heart of coaching – the coach-client relationship.
Red Star Kim
MAY 9, 2023
I’m often asked if there are any books to supplement people’s learning – or for those who want a deeper dive into the topic. And here is Conversation skills book review 1 – How to talk to anyone about anything – James W. And here is Conversation skills book review 1 – How to talk to anyone about anything – James W.
Red Star Kim
DECEMBER 15, 2023
There are a few books that I recommend to my therapy clients and this is one of them. Their reaction is usually positive so here is a book review: How to do the work (recognise your patterns, heal from your past and create your self) by Dr Nicole LePera. How could this book help you? She starts the book with her own story.
Red Star Kim
DECEMBER 7, 2023
This book review was published in Magazine – PM Forum way back in 2008. Book review – Can we start again? The author references a lot of contemporary works that are not really in the NLP space – like Malcolm Gladwell’s books – yet he also draws on an eclectic range of psychology. Can we start again?
Red Star Kim
MAY 22, 2023
Clients also ask if there are any books to supplement people’s conversational skills learning – or for those who want a deeper dive into the topic. So I’ve selected three books – depending on whether you are a beginner or a pro and whether you are in the UK or the USA.
Red Star Kim
SEPTEMBER 20, 2023
This is a slightly different conversation book to those I reviewed previously (see list below). This book – published in 2020 – is also focused on internal conversations at work. Conversation skills book review 4: The First Minute (How to start conversations that get results) by Chris Fenning. Normal, everyday work topics.
Red Star Kim
JULY 22, 2022
I like to review recent books with a view to offering recommendations to those people who attend my training workshops. So here’ a book review: Build your digital marketing strategy by Steve Brennan. Book review: “Understanding digital marketing” Damian Ryan (kimtasso.com). Related posts.
Help Scout
AUGUST 22, 2023
The top 27 customer service books about providing better customer service and creating a customer-centered culture in your company. Read the full article
Red Star Kim
MAY 15, 2023
People also ask if there are any books to supplement people’s learning – or for those who want a deeper dive into the topic. So here is Conversation skills book review 2 – How to talk to anyone – 92 little tricks for big success by Leil Lowndes (1999, 2017) for intermediates. Your habits create your character.
Red Star Kim
MARCH 10, 2023
Back in 2019 I reviewed a book about depression (see Lost connections – Why you’re depressed by Johann Hari (kimtasso.com) ) which was dismissive of medication for depression. I still like the book’s ideas about “disconnection” being a cause of some low mood and depression.
Customer Think
MARCH 13, 2024
Source: Penguin Random House The idea that marketers need to think like world-class poker players may seem a little odd, but that’s the primary lesson I take from Annie Duke’s book, Thinking in Bets: Making Smarter Decisions When You Don’t Have All the Facts (Portfolio/Penguin, 2018).
Red Star Kim
OCTOBER 18, 2022
I completed my MBA two decades ago although I consume the latest management books voraciously. This 2014 book by Professor Vlatka Hluplic didn’t appear on my radar but I had the privilege of meeting the author through my work with the Managing Partners Forum. My usual method of reading such a book is to underline the key points.
Customer Think
JANUARY 17, 2024
Source: Kogan Page Last November, I published a review of Robert Rose’s new book, Content Marketing Strategy. Rose’s book is one of the best I’ve recently read, and it’s an important addition to our library of content marketing literature.
Help Scout
APRIL 27, 2021
While I’m writing this in March of 2021, having just experienced a generational winter in my home state of Texas that created a source of stories I can use to bore my future grandchildren to death, I realize one nice thing about power outages is a return to books. If you see a book on customer experience and it’s from Disney, grab it. “
Hubspot Sales
JANUARY 21, 2021
To help you prepare for your eventual takeover of the business world, we've compiled a list of the 30 best books on entrepreneurs. The 30 Best Entrepreneur Books. The 30 Best Entrepreneur Books. The title might seem too good to be true, but this book took the business world by storm. But I got so much more.
Help Scout
AUGUST 22, 2023
We compiled the 25 best books for entrepreneurs on marketing, sales, and customer service. Each book is a must-read for aspiring entrepreneurs. Read the full article
The Center for Sales Strategy
MARCH 11, 2022
> 8 Classic Books (That Secretly Have Great Sales Lessons)– LinkedIn. Yes, you can learn a lot about the craft by reading sales books. Many classic books that seemingly have nothing to do with selling actually offer a great deal of insight about it, when you take a closer look. - MOTIVATION -. AROUND THE WEB -. >
Customer Think
NOVEMBER 30, 2022
Ann Handley's new book, Everybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content (John Wiley & Sons, Inc., Source: John Wiley & Sons, Inc. 2022), was released last month, just in time for as.
Customer Think
FEBRUARY 13, 2024
Source: Basic Books Predictive mathematical models touch our lives virtually every day. Every weather forecast we watch, hear, or read is formulated based on multiple atmospheric models. And that’s just one example. Predictive models have also become an integral part of modern marketing.
Customer Think
DECEMBER 4, 2023
Using email to book new meetings sounds awesome. Unfortunately, it isn’t because it simply does not work effectively. In our house we seem to have the ability to make a lot of trash. And every Monday night I wheel two big trash barrels down to the bottom of the long driveway and repeat the process […]
Hubspot Sales
MAY 3, 2021
In this post, discover books written by BIPOC authors that will help you learn more about yourself and how to unleash your full sales potential. This book excels at step-by-step instructions, conversation prompts, and reminders of what is most important: winning the hearts and minds of your clients.". What’s in the CARDS?
The Center for Sales Strategy
MARCH 16, 2021
One important development opportunity comes through the CSS Quarterly Book Club. So much so, that in our annual Employee Engagement survey each year, learning and development are always at the top of the list of what our team craves. Knowing this, we add learning opportunities in multiple ways.
Hubspot Sales
MAY 8, 2019
Tools like appointment scheduling apps and booking software help automate the process of scheduling meetings with potential and existing customers. You'll speed up your sales process by allowing prospects to book meetings when it's best for them. Contact information can be gathered from those who book meetings. YouCanBook.me.
Nimble Business Success
APRIL 23, 2021
Today is the day to find the time to read your favorite book or to start the book you’ve wanted to read. It’s important to recognize how books have influenced our entire lives. They’ve inspired us and shaped who we are today, which is why World Book Day is more than a well-deserved holiday.
Customer Think
NOVEMBER 27, 2023
That’s why I compiled a list of 10 books for you that explain […] The intentions are there, but the execution tends to be average or even poor, and I believe that customer culture lies at the very heart of that conundrum.
Customer Think
JANUARY 26, 2022
Books inspire our minds, offer more and novel perspectives, and help us identify new opportunities with a shift in attitude. Reading provides so much more than just knowledge. We are always on the lookout for thoughts and insights from masterminds on the customer experience delivery and retention best practices.
QYMATIX
APRIL 18, 2024
Karlsruhe, Germany – Lucas Pedretti, Managing Director of Qymatix Solutions GmbH, has been booked as an external speaker for eight events organized by the German Association of Technical Wholesalers (VTH). Wholesale businesses can benefit greatly from the possibilities of artificial intelligence.
Hubspot Sales
FEBRUARY 12, 2018
20 Best Business Books of 2017. Yep, according to the experts, reading the latest industry blogs, articles, and books is key to finding success in your job and your career. To help you stay at the top of your game, I’ve rounded up the top business books of 2017. 20 Best Business Books of 2017. Principles. Unshakeable.
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