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Implications for B2B Selling in the Age of Artificial Intelligence

Mike Kunkle

[This article was originally published as part of the Sales Education Foundation 2018 Annual Magazine , co-authored with Robert M. Corporate buyers will also likely leverage AI in their problem-identification, research, problem-solving, and decision processes. Peterson, Ph.D., The man will be there to feed the dog. Creativity/Ideation.

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SWOT, Done Right, Can Provide Important Insights

Strategic Communications

I’m a big fan of conducting SWOT analyses, not only for strategic planning but really for any situation where you’re faced with an important business decision. Using the SWOT to Make Decisions. First, whenever possible, make sure you’re creating your SWOT based on real data. Let the ideas flow!

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How to Resize and Retool Your Sales Force

Mike Kunkle

At the time I published it initially, I had hoped the worst of the pandemic-fueled layoffs were behind us. Unfortunately, many company executives still needed to make tough choices, even with their revenue-producing teams. Even under financial and emotional duress, strive to make calm, thoughtful, strategic decisions.

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How to Sell Digital Products [+ 10 Best Digital Products to Sell]

Hubspot Sales

These advantages make selling digital products a good option for artists, educators, writers, freelancers, and more. Brainstorm potential digital products Decide what kind of digital products you want to sell and determine what your offerings will be. You do not need to be an established author to publish an ebook.

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Beating the ‘I have no budget’ objection: 8 sales experts share their best strategies

Nutshell

lack of trust, lack of perceived value, or simply that the prospect isn’t the right decision-maker. The Sell to Win Playbook collects 55 of the best expert sales tips we’ve ever published. Economic buyer: Confirm you are working at the appropriate altitude within the organization and that your buyer is a decision-maker.

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Top 10 problem solving group activities to work effectively as a team

PandaDoc

Teams must learn to observe problems critically and find all the possible ways around them, rather than getting stuck in the details or making excuses. Good problem solving skills lead to better decision making, which can improve performance and lead to company growth. Instruct each team to make a large web from the yarn ball.

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Inbound Sales: How to Sell the Way Prospects Buy

Hubspot Sales

Today, the information that buyers need to make a purchase decision is just a click away. Before they ever pick up a phone or send an email, they make it a priority to understand their buyer’s world. In the decision stage, buyers have decided on a solution category. Who needs to be involved in the decision?

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