Red Star Kim

SEPTEMBER 5, 2023

The 2019 second edition of this book (subtitled “How to apply neuroscience and psychology for improved learning and training” ) provides fascinating insight and practical ideas to incorporate neuroscience into learning and development initiatives. It’s published by CIPD (Chartered Institute of Personnel and Development) and Kogan Page.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

Account Manager Tips

AUGUST 9, 2022

Is there anything more frustrating? Learn more. Understood the client's needs and business challenges. Developed relevant insights. Ask your client where are you on a scale of 0 to 10 - zero = no interest, 10 = ready to buy). It's not easy to convince your client to buy your services.

Negotiation 130

Negotiation Value Proposition Brainstorming Suppliers 130

Red Star Kim

OCTOBER 19, 2023

Accountants, lawyers, paralegals, patent attorneys and financial advisers (both professional advisors and dedicated business development professionals) joined me at an MBL workshop on telephone skills for client service and selling. Others had little more than a name and telephone number.

Emotional Intelligence 130

Emotional Intelligence Value Proposition Decision-making Digitalization 130

Red Star Kim

MARCH 22, 2023

I’ve read many books on professional relationships – and I’ve even written one myself (see Better Business Relationships book by Kim Tasso (Bloomsbury) ). But I’m always on the look out for more that are relevant for professional services and practical. Both horizontally and vertically (across generations).

Leadership 130

Leadership Media Client Relationships Innovation 130

Red Star Kim

FEBRUARY 14, 2023

At the start of February it was a full house of delegates from accountancy, law and consultancy firms (including from Hong Kong) at the PM Forum ’s “Coaching and Consulting skills for marketing and business development professionals”. Delegate views and poll results are shown below.

Emotional Intelligence 130

Emotional Intelligence Marketing Stakeholders Communication 130

Red Star Kim

DECEMBER 2, 2022

It was a full house at November’s PM Forum workshop for Proactive Marketing and Business Development Executives. Many management teams I speak to express a desire for their M&BD Execs to be more proactive – which takes time, tact and the confidence to think ahead and adopt a more advisory approach.

Marketing 130

Marketing Communication Meetings Strategic Thinking 130

Account Manager Tips

JUNE 29, 2021

Avoid a bidding war and follow these 10 capture strategy tips to keep your client long before they think of going to RFP. Develop the right relationships with the right people. Invite subject matter experts from your company to help you develop a renewal strategy. Don't assume because you have the business, you'll keep it.

Suppliers 246

Suppliers Shareholders Stakeholders Decision-making 246

Account Manager Tips

OCTOBER 11, 2021

15 Reasons Why You Might be a Bad Account Manager Bad key account managers fail to build business relationships and achieve results. They waste time on meaningless tasks and busy work that adds no meaningful value. Know your key contacts' businesses, competitors, challenges, and goals. Warwick Brown // Account Manager Tips.

Account Management 246

Account Management Key Account Management Management Suppliers 246

Upland

NOVEMBER 27, 2023

A goal might be to… Grow revenue by 10% over the next six quarters Increase net new customers to 3,000 in 24 months Expand market share from 30% to 50% in the next five years. Why do you need to know your customer? You need to know your customer because customers buy outcomes. They aren’t buying just to buy.

Account Planning 195

Account Planning Suppliers Decision-making Leadership 195

Red Star Kim

JANUARY 22, 2024

It develops your understanding of the psychology of selling to help create a sales mindset. These themes are explored further in The Human Edge – How curiosity and creativity are your superpowers (kimtasso.com) ) How buyers feel and think There’s an introduction to neuroscience and how the brain has developed.

Value Proposition 130

Value Proposition Emotional Intelligence Sales e-Learning 130

Hubspot Sales

JANUARY 17, 2018

After a long day at the office, Netflix is usually more appealing than cracking open a sales book or streaming a sales training video on YouTube. Fortunately, there’s a simpler way to learn new sales techniques without having to set aside extra time in your day -- through podcasts. Length: Approximately 20 minutes. Sales Gravy.

Sales 145

Sales B2B Artificial Intelligence Value Proposition 145

Red Star Kim

JUNE 15, 2023

Evaluate a company in minutes with information on its financials, transaction history and employees. Includes IPOs, acquisitions, grants, accelerators and news. Business Information and Database Provider UK | DataGardener Dun & Bradstreet – 400 million businesses from around the globe.

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Aepiphanni

APRIL 13, 2021

Not only have businesses been forced to “re-think” internal operations, they were also challenged to monitor customer expectations and quickly pivot as marketplace landscapes changed in the last 18 months. Anis Uzzaman, a writer for Inc Magazine , seems to agree through his latest article titled “Top Business and Technology Trends in 2021.”

e-Learning 98

e-Learning Remote Working Internet Innovation 98

Hubspot Sales

JANUARY 23, 2024

10 Upselling Strategies for 2024 1. Pro Tip Asking open-ended questions keeps the conversation rolling, enabling you to uncover more information and build greater rapport. Then, you can introduce additional add-on products or integrations that can help accomplish their goals more quickly." What happens when you find one?

Media 85

Media Decision-making Customer Experience Marketing 85

MDI Training

JANUARY 26, 2022

10 agile ways to promote organizational learning. These enable new knowledge to be shared proactively and flexibly in the form of impulses within the company. They also have a positive effect on the networking of participants, as they can learn from each other and develop results together.

e-Learning 98

e-Learning Leadership Digitalization Artificial Intelligence 98

PandaDoc

MARCH 6, 2024

How can you benefit from these tools (especially as a small business)? We’ll discuss how AI streamlines sales and contracting processes and helps with identifying new strategies. What AI technology do you need for your organization, and for which use cases? So, let’s dig in, shall we? Check out this video.

e-Learning 97

e-Learning Artificial Intelligence Media Government 97

Red Star Kim

OCTOBER 24, 2022

There were equal numbers of delegates from law and accountancy firms who had various roles: business development, pitching, key client management, cross-selling and external referrer programmes. Whereas other fee-earners work in isolation, develop their own target lists and networks and manage active prospects.

Meetings 100

Meetings Value Proposition Key Account Management Account Management 100

OnStrategyHQ

APRIL 24, 2023

We’ve compiled an complete guide that includes an overview on what is a KPI, the benefits of good indicators, and list of KPI examples [organized by department and industry] for your reference as you begin developing your organization’s key performance indicators. So we’ll talk about that in just a minute. So what is it is it?

Profitability 105

Profitability Publishing CRM Insurance 105

Insightly

MAY 6, 2022

Integrating applications is not new; companies have long been integrating their tech stack using tools like AWS Lambda and Zapier. With the CRM being the heart of most businesses, integrations between it and the key tools used throughout the organization is vital. These are complex tools that work very well.

CRM 105

CRM Facilitation eCommerce Government 105

OnStrategyHQ

DECEMBER 20, 2023

A great strategic plan defines where your organization is going, how you’ll win, who must do what, and how you’ll review and adapt your strategy development. Who will be the business process owner (Strategy Director) of planning in your organization? Free Strategic Planning Guide What is Strategic Planning?

Value Proposition 98

Value Proposition Facilitation Decision-making Organization 98

Insightly

APRIL 10, 2024

With episodes around 20 minutes or less, Closing Time dives deep into one topic to give you actionable takeaways from prominent leaders in sales, marketing, customer success, and more. Closing Time is the podcast and YouTube Show designed for go-to-market leaders. Are you ready to lead your team through the next economic downturn?

Marketing 52

Marketing Healthcare CRM Media 52

Hubspot Sales

NOVEMBER 20, 2023

That’s why branching into new territory is more important than ever. But you don’t want to expand into new industries while increasing costs, losing time, and ultimately, costing your business sales. 5 Ways Your Team Can Use AI to Sell Into New Industries 1. Don’t worry. Don’t worry.

Artificial Intelligence 95

Artificial Intelligence Decision-making Profitability Sales 95

MDI Training

MAY 19, 2021

Leadership E-Learning By the way, Peter shows you in our new e-learning course successful virtual collaboration & mentoring step by step! Be it explaining the new process, training the new employee or showing the colleague the new software program. Just 10 minutes of mindfulness training a day can work wonders.

e-Learning 98

e-Learning Leadership Digitalization Decision-making 98

Account Manager Tips

JULY 27, 2020

Now, if there’s one thing that I know it’s when you are a small business, your priority is survival. You can’t run an account management team like that, let alone a business. I’m excited to share my conversation with Calin Muresan , Existing Business Manager, at Netguru. 10:16 The decision to recruit from outside the industry.

Account Management 130

Account Management Business Growth Management Account Planning 130

Nutshell

MARCH 18, 2024

But improved technology sometimes comes with more complex interfaces, features, and tools that can be overwhelming for team members who would prefer to just get on with the job of selling. When you bring a new CRM system into the fold, you aim for a high adoption rate to ensure teams maximize the value they get from it.

CRM 71

CRM Software Software Decision-making 71

MDI Training

MARCH 25, 2021

Interview about: "Why we all need our own resilience cocktail" with Marilena Maris: economist, personnel developer and executive coach. . So, you might assume that currently good resilience skills are more and more needed and building resilience is the key to a balanced work life. Fair point. Let’s use a simple analogy.

Leadership 98

Leadership Shareholders Decision-making Digitalization 98

Planview

APRIL 20, 2023

It only takes a few minutes talking to Paula Lina to see her passion. In Value Engineering, I help customers and prospects see the value Planview can bring to their businesses. I work with them to build their business cases for purchasing our software and help them uncover their return on investment.  My team has two components.

Meetings 98

Meetings Profitability Banking Software 98

Account Manager Tips

JULY 27, 2021

How to write better business emails If your clients don't reply to your emails, you could be part of the problem. And how can you say it in 10 words or less? Update the email subject line as the conversation changes When your initial email results in multiple replies and new people added, the conversation evolves.

Communication 244

Communication Meetings Key Account Management Prioritization 244

Nutshell

MARCH 19, 2024

As the backbone of any business, the sales team needs to be efficient to meet targets and ensure the company remains profitable. An improvement in productivity translates to more deals closed and more revenue for your business, which means productivity directly impacts your bottom line. What is sales productivity?

CRM 71

CRM Sales Software Software 71

Hubspot Sales

AUGUST 30, 2021

There is an original business owner, but independent parties have bought into the business and opened their own locations. People choose to take part in this type of business model because they want to develop business experience without the risk of starting a small business from scratch.

Decision-making 125

Decision-making Small Business Profitability Finance 125

Account Manager Tips

AUGUST 10, 2021

Build your business with client referrals Client referrals are a powerful business growth strategy. They're a cheap way to attract qualified leads that are a good fit for your business. They're a cheap way to attract qualified leads that are a good fit for your business. How hard could it be? Really hard. Only 18.6%

Decision-making 240

Decision-making Account Management Value Proposition Brainstorming 240

Hubspot Sales

OCTOBER 16, 2023

LinkedIn can even become a key business driver for your company. If you have a large audience, you can break down this information to learn more about your audience and find out which sectors or areas to target in your business. Image Source Filtering You can filter people at the top by company, industry, location, and more.

Publishing 101

Publishing Marketing Media Management 101

Account Manager Tips

OCTOBER 13, 2020

Is your business and your key account management team growing fast? Do you feel like you're always playing catch-up and never have time for important projects, like developing processes that drive business growth or creating career paths for your key account managers? I studied human resources and business administration.

Key Account Management 130

Key Account Management Account Management Management Decision-making 130

Red Star Kim

MAY 11, 2023

This post reviews the core material covered in Managing Brands Chartered Institute of Marketing (CIM) professional qualification (Level 6 elective New CIM professional marketing qualifications – 2020 (kimtasso.com) ) and the Cambridge Marketing College’s Marketing Manager Apprenticeship – a Level 6 Qualification (kimtasso.com).

Management 130

Management Co-Creation Publishing Leadership 130

SuperOffice

AUGUST 1, 2022

When you start building your first marketing strategy, all you think of is how to get new customers. All you want is to attract more people who might be interested in your product or service. Time passes and you notice that it takes you a lot of effort to convert and serve new customers, yet your profits grow rather slowly.

Decision-making 117

Decision-making Prioritization B2B Marketing 117

Red Star Kim

SEPTEMBER 22, 2022

Delegates reported that they observed that there was more nervousness and some anxiety around picking up the phone. Some felt that was a generational issue – younger people were more comfortable using digital communication such as WhatsApp, SMS texting and other instant messaging (IM) platforms. Anxiety around picking up the phone.

Emotional Intelligence 130

Emotional Intelligence Communication e-Learning Digitalization 130

Insightly

SEPTEMBER 5, 2023

The technology available to businesses today allows them to easily capture and analyze a host of business intelligence (BI) metrics. The days of using intuition over data to make business decisions are mostly gone. Marketing might be reporting on email open rates, but what does that mean for the rest of the business?

Decision-making 52

Decision-making Acquisition Publishing CRM 52