Ten insights on the future of SAM
Strategic Account Management Association
DECEMBER 3, 2020
While firms once viewed sales as an expense, in this environment it’s clearly an investment. O’Leary’s advice: Projects with the best “story” will be funded and resourced first. If they don’t grasp it, you may become the target of cost cutting and/or restructuring. #3. At the 2020 SAMA Annual Conference (held virtually Nov.
Let's personalize your content