The Center for Sales Strategy

JULY 24, 2018

Over the last few weeks, I've been coaching a number of salespeople from markets across the country on tactical things they can do within their sales processes to help them connect with a decision maker or decision influencer sooner to grow their new business. This is not a new strategy, just one that is often overlooked.

Marketing 61

Marketing Sales 61

ACT

AUGUST 14, 2023

Did you know 346,000 new businesses were formed in the US in the third quarter of 2022? That’s a significant jump from 227,000 new business starts in Q2 2020. This means your small business will likely face stiff competition. New leads are integral to a high-performing sales pipeline.

Customer Experience 52

Customer Experience Marketing Small Business CRM 52

SuperOffice

APRIL 7, 2022

Finding the perfect fit for your brand helps you get better leads and make more sales. Instead of marketing to everyone, you need to know who your ideal customers are and market to those that really need your product. In short, an ICP is a narrative of the types of accounts that are the reason for your brand.

B2B 93

B2B CRM Sales Decision-making 93

Hubspot Sales

JANUARY 15, 2020

The summary is one of the most important parts of your profile, since it’s a space to showcase your passion, enthusiasm, and most importantly, your track record of results. However, many reps leave their summaries blank for a very simple reason: They don’t know what to write. If you’ve got writer’s block, good news.

Sales 118

Sales Retail Profitability Banking 118

Hubspot Sales

OCTOBER 5, 2017

As the sales conversations grows even more buyer-focused, sales reps have begun developing his or her own hack, own technique, own process. Prospecting: The process of searching for potential customers, clients, or buyers in order to develop new business. Truth is, sales is changing -- quickly. That’s where this guide comes in.

Sales 142

Sales Decision-making Prioritization Media 142

Hubspot Sales

NOVEMBER 21, 2018

As a startup, you may be tempted to look at the established giants in your niche and believe you have no chance of beating them. No matter who or where you are, or how much money you have to work with, a sustained and focused plan to organically grow your audience, reputation, and customer base can deliver big, big results.

Organization 127

Organization Marketing Acquisition Stakeholders 127