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A Guide to Sales Enablement AIĀ 

Upland

Its many evolutions and the powerful AI of today make it an irresistible tool to many. All you need is the right sales enablement AI tool. We’ll explore how AI can be a relationship seller’s best tool to automate the mundane so you can focus on more important things… like building relationships with your prospects.

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What is Bottom of the Funnel (BOFU)?

Upland

This is where prospects are on the cusp of becoming customers. Top of the Funnel (TOFU) : At the top of the funnel, prospects are introduced to a brand or product. Middle of the Funnel (MOFU) : In the middle of the funnel, prospects have moved beyond the initial awareness and are showing interest in the brand or product.

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7 Tips for Using Storytelling in Sales Presentations

Brooks Group

When used correctly, it can be an incredibly powerful way to convince your prospects of the value of your solution. In a selling situation, a well-timed and well-delivered story can help the prospect visualize how your product or service will solve their challenge or make their life easier.

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What is Guided Selling?

Upland

Guided selling is a modern sales approach that combines technology, data analytics, and personalized interactions to assist customers in making well-informed purchasing decisions. Guided selling benefits both customers, who receive a more personalized experience, and sellers, who can offer more effective solutions based on individual needs.

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The Best Social Selling Channels to Use in 2023

Hubspot Sales

More yet, 87% of social sellers say social selling has been effective for their business this year. Whether youā€™re new to social selling or looking to revamp your strategy, you might be wondering where these social sellers are finding success. Best Social Selling Channels 1.

Media 97
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What is Buying Intent?

Upland

Understanding buyersā€™ intent is akin to gaining insight into the minds of prospective buyers, allowing you to tailor strategies and content accordingly. At this stage, theyā€™ll primarily look at the features and other basic elements each solution offers. They are now seeking more specific details about a particular brand or product.

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What is Lead Nurturing, and How Can It Help You Get More Deals?

Nutshell

Qualifying leads before sending them through to your sales team lets you learn more about your prospects and build deeper connections with them, which often results in more deals. Lead nurturing is the process of building relationships with prospects who arenā€™t quite ready to purchase your product or service.

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