Remove who-we-serve
article thumbnail

Ten insights on the future of SAM

Strategic Account Management Association

Whether you’re struggling to survive the pandemic or thriving and experiencing unprecedented growth, one thing is clear: We are experiencing radical shifts in how we conduct business with our most strategic customers. Those who have the data, and use it wisely, will control the playing field.

article thumbnail

We’re All in Sales – Or Maybe Not

Mike Kunkle

We’re all in sales, right? I get the intent of the “we’re all in sales” message, generally, much like Dan Pink’s book, To Sell is Human. I view it a bit differently, though, and potentially, see this as a problem about how we view and define selling. Well, maybe. But that’s not selling, per se.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Boost Sales Productivity with Account Planning

Upland

In a world with account planning, sales productivity is greater, revenue rises, and customers are better served. Know the people that matter Efficient selling requires identifying key players within an account—people who have true influence over purchasing decisions. Her instincts served her well.

article thumbnail

A Four-Step Pricing Strategy for Startups that Works Every Time

Holden Advisors

The companies who would use this software will all be different and have varying needs in terms of cash flow, use, etc. But, if you offer a riskier or niche product, then choose a smaller segment to serve as a test sample before reaching out to the masses. If you know exactly who your competition is, great. per year.

article thumbnail

What is a Land and Expand Sales Strategy?

Upland

In this article, we’re going to explore best practices of land and expand from an account planning perspective and share real life examples and stories from sellers who have used this strategy to succeed. What is land and expand in sales? After all, before an illustrious career in sales he served in the U.S.

article thumbnail

Why are questions so important? (Questioning skills)

Red Star Kim

He who asks a question is a fool for five minutes; he who does not ask a question remains a fool forever” Chinese proverb Types of questions Most of us know about the difference between closed questions and open questions. We ask questions to avoid making wrong assumptions or adopting the wrong focus. Or closing a deal.

article thumbnail

8 of the Most Difficult Types of Prospects (& How to Deal With Them), According to Real Sales Leaders

Hubspot Sales

But in all seriousness, difficult prospects are a fact of sales life, and dealing with a difficult buyer who makes a sale harder than it needs to will always suck — and from time to time, you're bound to deal with an especially difficult buyer who makes a sale especially harder than it needs to be, and that experience will especially suck.