Cosawi

DECEMBER 28, 2021

Clarifying the executive sponsor role, behaviors (internally and externally) and expectations is critical to leverage the role as an accelerator and create executive accountability within the account team. FROM EXECUTIVE SPONSORSHIP TO EXECUTIVE ENGAGEMENT. Dominique Côté. This name implies buy-in from the executive and the “be-in” mindset.

Leadership 52

Leadership Co-Creation Account Management Decision-making 52

ACT

AUGUST 1, 2021

Marketers talk a lot about “making connections” with customers, but what does that really look like in practice? You might then create buyer personas as a way to understand a typical buyer as a real person. Emotions play a bigger role in purchases than we may think. How past memories guide current decisions.

Decision-making 52

Decision-making Small Business Marketing Advertising 52

ACT

AUGUST 2, 2021

Marketers talk a lot about “making connections” with customers, but what does that really look like in practice? You might then create buyer personas as a way to understand a typical buyer as a real person. Emotions play a bigger role in purchases than we may think. How past memories guide current decisions.

Decision-making 52

Decision-making Small Business Marketing CRM 52

Hubspot Sales

MARCH 19, 2022

But if the prospect of being an online entrepreneur excites you — and you don't have your big idea quite yet — you should ask yourself a few key questions, like: What do I know more about than most people? Luckily for you, you don't have to deal with that dilemma in the modern age. Let’s get started. Online Retail Businesses.

Retail 96

Retail Suppliers eCommerce e-Learning 96

SuperOffice

MAY 3, 2021

The defining factor of outbound sales is that you are reaching out to people to create leads -- leads aren’t coming to you. Outbound sales often have a bad rep thanks to cold calling and aggressive sales scripts. This type of outbound sales is irritating, unsustainable, and results in a lot of dead ends and wasted efforts.

Sales 69

Sales CRM Media Advertising 69

Hubspot Sales

APRIL 6, 2020

Imagine you're a business owner looking for a new telecom service provider for your business communications. The blog is hosted by an organization called OutBound Telecom, and you start to think that company might be the right one to suit your needs. If marketing content "lines them up," sales content "knocks them down."

Sales 73

Sales Decision-making Facilitation Communication 73

Account Management Skills

JUNE 22, 2021

They work with entrepreneurs, business leaders and employees and they’ve done a lot of work with agencies and agency owners particularly. They share some really powerful insights and tips, not only how personal branding works for agency owners, but also how it can benefit agency account managers. Their agency is called Jago.

Emotional Intelligence 52

Emotional Intelligence Account Management Banking Management 52

ClearPoint Strategy

FEBRUARY 11, 2022

A strategy review meeting is exactly what it sounds like: a meeting focused entirely on strategy. ’ This is the dreaded question we hear so many times a day, in a work culture filled with meetings. You want your meeting to be the one that people don’t dread. The one that has an agenda, clear goals, and everyone is prepared for.

Meetings 98

Meetings Decision-making Leadership Facilitation 98

Insightly

DECEMBER 15, 2021

A poor experience could lead to lost customer trust and even lost revenue as customers move away from your business solutions. . The simple truth is that CRMs can feel risky and costly at first glance- which means staying put feels like a safer choice than taking this leap into uncertainty. .

CRM 97

CRM Onboarding Software Software 97

Account Management Skills

NOVEMBER 15, 2021

Today’s episode will be particularly beneficial for you if you’re an agency owner looking to grow. I chat to ‘Agencynomics’ co-author, Peter Hoole , about some common challenges faced by agency owners today, when it comes to business growth. Peter shares so many tips and lots of value during this interview.

Finance 52

Finance Account Management Profitability Management 52

Liston Witherill

APRIL 21, 2021

I was looking for ways to predictably generate new clients, revenue, and growth for the company. As a company, we were great at consulting and employed advanced experts in our field. It was the first day of my dream job, fresh out of grad school. I reported to the office promptly at 8am. ” “I don’t know?”

Decision-making 52

Decision-making Sales Training Retail Marketing 52

Account Management Skills

JUNE 15, 2021

This week I invited my good friend, Ceylan Boyce to talk to us about strategic thinking and getting brief writing right. We talked about: why it’s so important for an agency account manager to have have that important skill of writing briefs. why it’s important to agencies and clients to get the writing of the brief right.

Account Management 52

Account Management Management Advertising Healthcare 52

SuperOffice

FEBRUARY 28, 2021

They are adopting digital technologies to shift the buying power in their favor, and it’s re-shaping the traditional way of marketing to win them over. Instead, this reflects customers’ growing demands for companies to merge their values into a customer-centric experience. Emerging demands for companies. Absolutely not.

Marketing 55

Marketing Decision-making Profitability Customer Experience 55

Hubspot Sales

JUNE 22, 2018

In order to exceed your sales targets (if you’re in a closing role) or your opportunity creation targets (if you’re in a sales development role), you must plan your approach, create your messages, identify and research contacts, and more. Focus on business value in your messaging. Prospecting is hard for most salespeople.

Value Proposition 108

Value Proposition Sales Decision-making eCommerce 108

Insightly

APRIL 15, 2022

The simple truth is that switching CRMs can feel risky and costly at first glance – which means staying put feels like a safer choice than taking this leap into uncertainty. But flip that script and think about what you’re missing out on by staying. If your current CRM isn’t working as well as it should, making a move isn’t easy.

CRM 98

CRM Onboarding Decision-making Finance 98

Account Management Skills

JANUARY 25, 2022

By the end of nine weeks working with me, you’ll have a repeatable client centric strategy and a plan to help add more value to the client business and increase revenue from existing accounts. It’s great to be back. Welcome to Episode 54. Drop me a line at jenny@accountmanagementskills.com or find me on LinkedIn.

Procurement 52

Procurement Suppliers Stakeholders Decision-making 52

CMOE

MARCH 4, 2021

The Importance of Great Management. While it is important for organizations to have empowered team members who think and act like owners, most do not have the time, energy, or capability to work on other critical business priorities. So why is management important to an organization? Build Loyalty.

Management 52

Management Energy and Utilities Innovation Leadership 52

Insightly

DECEMBER 15, 2021

A poor experience could lead to lost customer trust and even lost revenue as customers move away from your business solutions. . The simple truth is that CRMs can feel risky and costly at first glance- which means staying put feels like a safer choice than taking this leap into uncertainty. .

CRM 52

CRM Onboarding Software Software 52

Insightly

DECEMBER 15, 2021

A poor experience could lead to lost customer trust and even lost revenue as customers move away from your business solutions. . The simple truth is that CRMs can feel risky and costly at first glance- which means staying put feels like a safer choice than taking this leap into uncertainty. .

CRM 52

CRM Onboarding Software Software 52

Hubspot Sales

OCTOBER 29, 2017

To help you find the right ones, I invested a few hundred hours over the last few months sifting through dozens of these channels to create what I think is the first-ever guide to sales training video channels on YouTube. But my favorite video is " Stop Closing and Start Providing Value, or Lose to Price.". Best Sales Videos.

Sales Training 112

Sales Training Sales Publishing Co-Creation 112

Jeffrey Gitomer

JUNE 14, 2011

Tweet Share To maximize your networking effectiveness, you must follow one simple rule: Rule A1A — go where your customers and prospect go, or are likely to be. They are also a GREAT place to try out your new 30-second personal commercial. Someplace where like-minded people belong. BEST Places To Network. Here are the 21.5

Sales 130

Sales Leadership Meetings Media 130

Account Management Skills

MARCH 9, 2021

The differences between an agile, waterfall and wagile way of working. The differences between an agile, waterfall and wagile way of working. This episode is for you if you’re in a digital agency project management role or are aspiring to work in project management in an agency. Transcript: Jenny . So Nadine, welcome to the show.

Digitalization 40

Digitalization Management Account Management Communication 40

SmartKarrot

NOVEMBER 2, 2020

In this mix, it is necessary to find efficient ways to sustain your business. In this context, we reached out to business owners, influencers, startup founders to know what customer retention tactics they are using in the coronavirus pandemic. Budgets have been compromised and priorities have moved online. What do Experts have to say?

Co-Creation 21

Co-Creation Digitalization Media e-Learning 21

Hubspot Sales

AUGUST 23, 2023

You want to create an exciting but credible (not spammy or sales-y) subject that intrigues recipients. The best way to do this is to keep your message focused on why you are reaching out and what you are offering. When you're too formal, you sound stiff and like a salesperson rather than a person-person. Download Now 1.

B2B 76

B2B Decision-making Publishing Meetings 76

Nutshell

JULY 9, 2021

At Nutshell, we strive to create a workplace where anyone can feel welcome. By the way, we’re always looking for talented folks to join us , so even if you’ve never worked for a tech company before or don’t think you have the “right” background for what we do, feel free to drop an email to jobs@nutshell.com and put yourself on our radar.).

Retail 118

Retail Decision-making Customer Success Marketing 118

AchieveIt

OCTOBER 17, 2023

If you feel like you’re constantly hounding multiple people for reporting updates, you’re not alone. When a team of multiple individuals is the “owner” of an initiative, there is no one clear accountable party. With no clear accountability, no individual team member is responsible for creating results for that initiative.

Leadership 52

Leadership Communication Stakeholders Organization 52

Hubspot Sales

APRIL 1, 2020

Especially when results created by these activities lean towards the lower end. But even though finding a prospect who appears to be a good fit to your offering might feel like a slam dunk, there's no guarantee they're willing to buy. Ideally, you have already built trust and loyalty with this prospect. Client referrals.

Decision-making 101

Decision-making Small Business Sales Value Proposition 101

Hubspot Sales

AUGUST 21, 2023

Ultimately, you want to create a plan that sets the product apart from the competition and generates leads and customer retention. You can create a GTM plan for a new service, a new branch of your company, or even an entirely new business. Create Alignment Alignment is essential when preparing to launch a new product or service.

Marketing 98

Marketing Brainstorming Decision-making Advertising 98

Account Management Skills

OCTOBER 4, 2021

why some people believe the account manager role is becoming extinct and what we both think about that. and why often the work of great account management isn’t recognised. why some people believe the account manager role is becoming extinct and what we both think about that. Welcome to Episode 46, with Robert Solomon.

Advertising 52

Advertising Account Management Management Emotional Intelligence 52

Account Management Skills

FEBRUARY 20, 2023

CopyHouse’s client base includes the likes of Meta and Klarna. It’s great to be here. I guess it goes all the way back to when I graduated from UCL with my Masters in Modern Lit, you know, having two degrees in English Literature is, well, what do you do with it? Welcome to Episode 81. So a huge welcome.

Stakeholders 52

Stakeholders B2B Decision-making Marketing 52

Account Management Skills

JUNE 5, 2023

Da Costa Coaching helps agency owners build their business in a profitable, sustainable and enjoyable way. Da Costa Coaching helps agency owners build their business in a profitable, sustainable and enjoyable way. And what a great introduction as well. Welcome to episode 88. Big warm welcome, Rob.

Management 52

Management Account Management Suppliers Onboarding 52

Hubspot Sales

OCTOBER 11, 2019

Calling the shots in the workplace you’ve created. As we mentioned earlier, with great power comes great responsibility. Being your own boss. Sound appealing? These are some of the perks of being self-employed. According to the Bureau of Labor Statistics, over 16 million Americans are currently self-employed.

Finance 110

Finance Media CRM Business Planning 110

Zendesk

OCTOBER 18, 2021

Unique selling proposition vs. value proposition. Value proposition and USP are sometimes conflated because they’re so similar. They both have to do with messaging, but the value proposition goes into a long explanation of the benefits and value you provide. A guide to the unique selling proposition. Common USP pitfalls.

Value Proposition 98

Value Proposition Finance Transportation Construction 98

Hubspot Sales

MAY 12, 2022

Everyone who's active online has some sort of personal brand established. Social media accounts, websites, digital portfolios, blog articles, and the various ways you communicate all contribute to your unique identity and image. Like a company brand, it has to be maintained to appear consistent and cohesive.

Emotional Intelligence 135

Emotional Intelligence Transportation Value Proposition Financial Services 135

ClearPoint Strategy

DECEMBER 14, 2020

Below, we’ll walk through a thorough performance management definition, the importance of performance management, each step of the performance management process, and a great deal more. Either way, we hope this guide will help give your organization a strong approach to strategic planning and execution. Table Of Contents. Introduction.

Management 52

Management Decision-making Leadership Software 52

PandaDoc

DECEMBER 22, 2020

If this sounds familiar, it’s likely that your proposals are not giving you the strong start that you need. A business proposal condenses the value you’ll provide to a prospective client into a few glossy pages of information. Before you dive deep into your offering, this is the chance to establish a connection.

Retail 52

Retail Marketing Sales 52

PandaDoc

APRIL 12, 2023

Whether you’re selling a physical product or a service, you need to find the best ways to reach your target audience. By setting up the appropriate channels for your business, you can create a streamlined process for marketing and selling your products, improving the efficiency of your sales team.

B2C 52

B2C eCommerce Retail Sales 52