Strategic Communications

AUGUST 30, 2022

A business contact of mine asked me recently about my thoughts on the value of blogs for generating revenue and the opportunity that may exist for writers to generate content for blogs. Personally, I think the whole field of blogging is still a work-in-progress for many. Blogging Best Practices.

e-Learning 52

e-Learning Advertising Digitalization Publishing 52

CMOE

JUNE 12, 2023

There is no shortage of small business blogs out there. In fact, in today’s digital world, we can be inundated with business advice—it can be challenging to find the ones that provide quality resources and value among the many. We encourage you to carve out time to gain valuable insights from these blogs: 1.

Small Business 52

Small Business Cybersecurity Finance Retail 52

Customer Think

JANUARY 17, 2023

To compete in today’s market, technology leaders in the commerce industry are engaging in composable strategies that enable them to build or buy systems that are the optimum match for the company’s requirements, all while orchestrating the data between each node in the tech […].

Digitalization 59

Digitalization Marketing 59

Showpad

DECEMBER 5, 2021

In this interview, Tom shares how the partnership between marketing and sales made all the difference in rolling out a new digit al sales strategy. . “If My passion is around creating customer value—and I saw an opportunity to do this at Kaiser Permanente. . What are the ways you are thinking about digitizing the sales process? .

Digitalization 98

Digitalization B2B Sales Customer Value 98

Showpad

NOVEMBER 28, 2021

In this interview, Leea shares with us how she’s implemented marketing automation, digital deal rooms, and digital media content to support the sales team in a hybrid sales environment. . “We But the quick shift led to a positive outcome: “We came up with some new ways to reach our customers.”.

Digitalization 98

Digitalization Sales Environment Sales Communication 98

Upland

AUGUST 29, 2023

Buying intent , also known as purchase intent, refers to the likelihood and inclination of a potential customer to make a purchasing decision. In this article, we will take a closer look at buying intent and its role in helping you navigate today’s intricate web of customer preferences, expectations, and buying behaviors.

Value Proposition 195

Value Proposition Decision-making e-Learning Supply Chain 195

PandaDoc

SEPTEMBER 2, 2020

We’ve reached out to influencers and compiled a list of the industry’s leading blogs below. Adaptive Business Blog. ” As a modern digital magazine, Sales POP! Connect2Sell is an award-winning blog that regularly shares tips and techniques to connect with buyers and make the sale. Sales Management Blog.

Sales Management 98

Sales Management Management Sales Publishing 98

Showpad

JUNE 20, 2022

That’s Connor Fassnacht , Digital Marketing Lead for the Americas at Corian® Design , a DuPont Company. Since joining DuPont in the spring of 2021, he’s helped DuPont’s sales reps and a large network of distributor reps roll out highly customized deal homepages to better engage buyers—including C-suite execs. .

Stakeholders 98

Stakeholders Retail Sales Leadership Onboarding 98

Showpad

JANUARY 12, 2023

Meet Ljiljana Budimir Vukicevic , Sales Enablement Digital Capability Lead at Schneider Electric. In her 20+ year tenure with the global energy management and automation company, Ljiljana has seen and led major technological evolutions across the business — from customer care to IT support and, most recently, sales enablement. .

Digital Transformation 59

Digital Transformation Management Digitalization Sales 59

Nutshell

FEBRUARY 20, 2024

Digital channels used in inbound marketing Real-world examples of inbound marketing A step-by-step guide to getting started with inbound marketing Essential tools and software for inbound marketing How inbound marketing works with other growth strategies What is inbound marketing? Table of Contents What is inbound marketing?

Marketing 77

Marketing e-Learning Media CRM 77

Showpad

NOVEMBER 16, 2021

In this interview, Matt shares his perspective on how to get a business to digital faster using methods and tools that reduce print and increase customer insights in a non-traditional sales environment. . For us, our push to go more green really initiated our digital transformation. We go to market in very diverse ways.

Digital Transformation 98

Digital Transformation Digitalization Marketing Sales Environment 98

Mike Kunkle

OCTOBER 8, 2023

This strategic approach goes beyond conventional departmental boundaries, breaks down silos, and encompasses product, marketing, demand generation, sales enablement, and the encompassing realm of customer experience (whether it goes by customer support, customer success, customer service, or a combination of these).

Customer Experience 277

Customer Experience Decision-making Profitability Marketing 277

Customer Think

MAY 8, 2023

The era has turned digital. So, enterprises around the globe are using digital transformation to drive business success. With the advancement in technology, companies can now engage with customers in more ways than ever. Digital transformation has become the key to improving customer experience.

Digital Transformation 145

Digital Transformation Customer Experience Digitalization 145

Hubspot Sales

JANUARY 26, 2023

Now with the internet, the possibility of digital entrepreneurship is open to everyone. If you want to fully take advantage of digital entrepreneurship, then strap in. We'll cover everything you need to know about starting an online business and digital entrepreneurship examples to help you along your journey. of total retail.

Digitalization 94

Digitalization eCommerce Finance Internet 94

Upland

AUGUST 30, 2023

This is where prospects are on the cusp of becoming customers. It represents the culmination of their journey, where they have progressed through the earlier stages and are now highly engaged and ready to make a purchase. It is a visual representation of the customer journey, from initial awareness to final conversion.

Decision-making 195

Decision-making Software Software Retail 195

Account Manager Tips

FEBRUARY 28, 2021

All this talk about the digital economy. LinkedIn recently revealed the most promising jobs and in-demand skills and three customer relationship focused roles made the Top 10 #3. LinkedIn recently revealed the most promising jobs and in-demand skills and three customer relationship focused roles made the Top 10 #3. I sure was.

Key Account Management 246

Key Account Management Account Management Management Decision-making 246

Clarity Engagement Solutions

FEBRUARY 12, 2021

Have you found that your 2021 strategies for engaging with your customers aren’t working as expected? In 2020 most pharmaceutical companies had to shift strategies to reach their customers via multi-channel, digital platforms, with hope that by 2021, everything would be back to normal. You’re not alone.

Healthcare 91

Healthcare Co-Creation Stakeholders Digitalization 91

Strategic Communications

JANUARY 25, 2024

In the digital marketing landscape, creating fresh, engaging content consistently can be a daunting task. These could be blog posts, videos, podcasts, or infographics that have generated significant engagement or traffic. A well-researched blog post can be a goldmine for social media content.

Digitalization 52

Digitalization Media Communication B2B 52

Showpad

JUNE 6, 2022

In this interview, she shares how she and her team are adding value during virtual conversations with customers—and how they’re partnering with marketing to build curated content experiences. My main focus now is building processes and engagement tactics around our use of technology for our sales teams. Can you share an example?

Virtual Selling 52

Virtual Selling Decision-making Sales Digitalization 52

Clarity Engagement Solutions

JANUARY 6, 2021

The need to change accelerated by 2020 has impacted pharmaceutical companies with how they interact and engage with healthcare stakeholders. They have experienced new challenges that began in 2020 and continue this year such as: – The need to move engagements and product messaging quickly to omni-channel digital platforms.

Healthcare 91

Healthcare Stakeholders Digitalization Leadership 91

Showpad

DECEMBER 16, 2021

Learn how IFF introduces an a la carte engagement training approach that empowers salespeople to find content on-demand, to meet their customer’s needs. We are focusing on creating new digital formats for content, training, and customer engagement. Before we would just sit down in a meeting room.

Value Proposition 52

Value Proposition Account Management Decision-making Digitalization 52

Red Star Kim

FEBRUARY 8, 2024

And I’ve noted the highlights of the sessions by other speakers (How the BD function can be more influential, Rethinking your online strategy, Digital marketing maturity and Best practice for KAM) below. I mentioned the need to promote engagement with a Call To Action (CTA) so that target and lead information could be captured.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Red Star Kim

APRIL 12, 2023

With a full house of marketing and business development executives from legal and accountancy firms across the UK it was an interactive, valuable and fun day (Thank you delegates for your spirited engagement and thanks to Morag Campbell for your superb technical hosting!). Increasingly, we are working with a P2P (Person-to-Person) model.

Media 130

Media Marketing B2C Stakeholders 130

Account Manager Tips

SEPTEMBER 15, 2022

And when they are wrong, for the sake of peace and customer retention, we say sorry. Here are some examples: Director of Strategic Customer Success, Tableau Software. Serve as a thought leader in the Customer Success organisation by keeping up to speed on the latest best practices and available tools.” Your digital reputation.

Key Account Management 130

Key Account Management Account Management Media Publishing 130

Clarity Engagement Solutions

FEBRUARY 12, 2021

Preventing cut through and the opportunity to develop trust and engagement. Effective customer engagement strategies. They figured out how to truly engage with healthcare stakeholders. That what happens when you apply a strategic customer engagement framework. We are covering this step in this blog.

Healthcare 91

Healthcare Co-Creation Stakeholders Digitalization 91

Customer Think

MARCH 25, 2023

Self-service for customer service and support is just a first step in a much broader digital engagement strategy enabling brands to engage with customers online and via mobile devices throughout the entire customer journey – before and after they buy.

Digitalization 105

Digitalization Business Growth 105

Account Manager Tips

SEPTEMBER 7, 2022

Director of Strategic Customer Success, Tableau Software. Serve as a thought leader in the Customer Success organisation by keeping up to speed on the latest best practices and available tools.” Your digital reputation. and settled on a definition that made sense to me: to control my digital reputation. Quillbot.

Key Account Management 130

Key Account Management Account Management Management Media 130

MDI Training

MARCH 4, 2024

Beyond the Horizon: GenAI and Ethical Leadership In this blog post, keynote speaker Bailey Parnell gives us a few snippets of her exciting keynote speech at our upcoming Leadership Horizon event. I have seen this first-hand in my own family with people who are otherwise technical novices and digitally illiterate. Aviation Industry: a.

Leadership 59

Leadership Digital Transformation Co-Creation Artificial Intelligence 59

Nutshell

JANUARY 16, 2024

The Revenue Marketing Report Best for: B2B topics The Revenue Marketing Report (RMR) is another top digital marketing podcast. On top of the podcast itself, the RMR also provides a blog post with each episode, so it can still be a useful source of info even when you can’t listen to the podcast episodes.

Marketing 71

Marketing Media Digitalization B2B 71

Nutshell

JANUARY 16, 2024

The Revenue Marketing Report Best for: B2B topics The Revenue Marketing Report (RMR) is another top digital marketing podcast. On top of the podcast itself, the RMR also provides a blog post with each episode, so it can still be a useful source of info even when you can’t listen to the podcast episodes.

Marketing 71

Marketing Media Digitalization B2B 71

Apptivo

FEBRUARY 16, 2023

Industries are implementing automation in various forms, ranging from the mechanization of business operations to the digitalization of commercial activity to the dream of self-driving cars. These emails provide a unique engagement to provide better customer experience and data shows that these communications have a better response rate.

Marketing 94

Marketing Artificial Intelligence Manufacturing Digitalization 94

MDI Training

JANUARY 29, 2024

Click below to access our AI-generated version of this blog article! Chatbots for self-reflection: AI-powered chatbots can engage leaders in conversations that prompt self-reflection on their emotional responses and decision-making processes. Click below to access our AI-generated version of this blog article!This by Aline | 29.

Emotional Intelligence 52

Emotional Intelligence Artificial Intelligence Digital Transformation Leadership 52

Arpedio

APRIL 11, 2024

By leveraging AI technologies , sales teams can gain valuable insights from vast datasets, personalize customer interactions at scale, and predict future trends with greater accuracy. AI for sales represents a paradigm shift in how businesses approach customer acquisition and relationship management.

Artificial Intelligence 52

Artificial Intelligence Prioritization Sales Innovation 52

Red Star Kim

SEPTEMBER 29, 2023

A key consideration is the value a brand delivers to its customers or clients. Some guidance is provided: Be more visible – the PVI model (kimtasso.com) and Be visible, assert and challenge and remember your goals (kimtasso.com) Other points of interest How to engage fee-earners?

Marketing 130

Marketing Stakeholders Digitalization Communication 130

Customer Think

MARCH 28, 2024

Today, we’re diving into the exciting world of building brand loyalty through customer engagement. It’s no secret that in our fast-paced digital age, creating lasting connections with customers is key to standing out in a crowded marketplace. Whether it’s through offering great product […]

Digitalization 59

Digitalization 59

Hubspot Sales

APRIL 7, 2023

They're all digital products. Because digital products are so ubiquitous, selling them can be profitable for your business. These advantages make selling digital products a good option for artists, educators, writers, freelancers, and more. How can your business sell digital products? Why sell digital products?

Digitalization 104

Digitalization Computers and Electronics Media Brainstorming 104

Customer Think

MAY 16, 2023

In our fast-paced and predominantly digital world, businesses are constantly searching for ways to create seamless, integrated marketing campaigns. Omnichannel marketing has emerged as a powerful strategy to engage customers across various channels, both online and offline.

Marketing 126

Marketing Digitalization 126