Thu.Jul 27, 2023

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Harnessing Real-Time Data for Improved Customer Experience Understanding

Customer Think

Image source: ECXO.org In a recent article we talked about the widening gap in Europe in customer experience maturity. We thought it would be helpful to decode the strategies that CX leaders use to break away from the pack.

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Sales Process Improvement to Grow Revenue Performance

The Center for Sales Strategy

As a business owner or sales leader, you understand how important your sales process is to the success of your company. But are you certain that your sales process is as effective as it can be? If so, a consulting organization such as The Center for Sales Strategy (CSS) may be able to help. CSS focuses on assisting businesses in improving their sales performance.

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Five ways CRM technology can help e-commerce businesses weather the storm

Customer Think

Amid a difficult economic outlook, where consumer spending is down, e-commerce businesses are doing all they can to boost sales – and investing in technology is part of that.

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Concerns Salespeople Have About AI & How Leadership Can Address Them [New Data + Tips]

Hubspot Sales

It’s hard to argue with the fact that artificial intelligence has become an important element of our reality, affecting both our private and professional lives. Some of its most powerful capabilities are visible in business. In fact, it’s practically impossible to find a department that wasn’t affected by AI, with sales being no exception. According to HubSpot’s 2023 State of AI survey, 24% of sales professionals use AI in their daily work.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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The 5 Characteristics of a Qualified Prospect

Brooks Group

Most sales professionals today are spending much more time prospecting than they ever have before – and it’s not an easy task. According to research , 40% of sales professionals say that prospecting is the most challenging part of the sales process. The increase in activity required for lead generation means sales professionals need to be more efficient than ever when determining if someone is a qualified prospect.

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Our Most-Asked Questions from the Industry Leadership Panel

Force Management

We recently hosted an Industry Leadership Panel where we talked to three growth-oriented business leaders about what top organizations are doing to drive success in the current market. There were a few questions we saw over and over again from the audience, so we wanted to take the time to provide some relevant resources around those topics. Keep reading for podcasts, blogs and videos from our library that address the four most commonly asked questions from our webinar about economic change.

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The hottest integrations are here

Zendesk

Here are the newest integrations from Zendesk to help your team provide top-quality experiences. Be My Eyes Be My Eyes (Support) is a free iOS and Android app made up of a global community that connects 500,000+ blind or low-vision people with 6.5M sighted volunteers and company agents through a live video call. Be My Eyes is a one-way video, two-way audio support channel that allows your agents to see through the rear-facing camera of a customer’s mobile device, to help them resolve visually ch

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The Power of One: How Demonstrating the Impact of a 1% Improvement Can Help Close the Deal

FinListics Solutions

Don’t Underestimate the Power of a 1% Improvement Buyers only care about one thing regarding what you’re selling: your solution’s business outcomes. No matter how great your features and functions are, buyers mostly want to know how your solution will improve the performance of their business. Since business relies heavily on financial performance, it’s up to you to demonstrate your solution’s economic impact, and you should have that conversation as soon as possible.

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Going from $0 to $100M ARR in just 18 months with Wiz’ Co-Founder, Ami Luttwak

Zendesk

For most startups, developing a product or service in an untapped market is the ideal scenario, because it usually means minimal competition–increasing chances for success. But that’s not the path Wiz decided to take. Instead, Wiz’ founders went for a market with thousands of competitors and emerged as one of the most impressive startups in history.

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Personalization in Marketing: How to Strike the Right Balance

Customer Think

In today’s digital landscape, personalization has become a buzzword in marketing, including the Software as a Service (SaaS) industry. It allows SaaS businesses to tailor their messaging and offers to individual users, creating a more engaging and relevant experience.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How Can I Hide My LinkedIn Profile From Everyone?

LinkedFusion

Your public profile is a representation of the simplified version of your LinkedIn profile. You can customize your public profile setting according to your wishes and allow limited excess to the information that is displayed on their profile pages. LinkedIn enables its users to swift on and off their profile section and choose what appears on the public search engines.

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Navigating the Metaverse’s Legal Frontier: Intellectual Property Challenges in the Asia Pacific

Customer Think

Introduction: The metaverse’s rapid rise has presented an exciting new frontier for innovation, collaboration, and entertainment. However, as this digital realm expands, so do the legal challenges it poses, particularly concerning intellectual property rights.

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Apprenticeships: The personal and professional impact | Nicky Rance

Cranfield Executive Development

The personal and professional impact of a Cranfield apprenticeship.

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InMoment Awarded Patent to Solve the CX Industry’s Most Expensive Data Management Problem: Processing Large-Scale CX Data

Customer Think

Patent includes the only automated Workflow application and engine in the industry to prepare data from its point of origin

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Generative AI for Sales – A Guide to the New World of Selling

Upland

Is generative AI for sales the next big thing? ChatGPT took the world by storm seemingly overnight. When it happened, it appeared that almost everyone from your favorite LinkedIn influencer to your solution provider also became an AI expert at the same frenetic pace. The phenomenon is so far reaching that it can be difficult at times to find an actual single explanation for what generative AI is.

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What Is a Customer Success Meme? Some Things to Keep in Mind While Creating One?

SmartKarrot

Customer success conversations are key for all businesses as they foster healthy customer relationships, drive customer satisfaction, provide valuable insights and uncover revenue opportunities, and facilitate continuous improvement. Prioritizing such conversations helps businesses walk towards long-term success. Considering the importance of these conversations, it is important to make them as impactful and as relevant as possible.

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Equipped for the Inevitable: The Owens Corning Story

Luminas Strategy

Based in Toledo, Ohio, Owens Corning — a leading manufacturer since 1938 — is known for its entrepreneurial spirit, focus and thirst for being better. The company is also commonly recognized for its PINK insulation. “Why is it pink?” people often ask.” Typical answers include: The company wanted to make it look like cotton candy. It makes you feel comfortable.

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The Marketing Content Continuum

Strategic Communications

Content marketing remains a high priority for organizations of all kinds today as they struggle to stay relevant to customers while keeping ahead of the constantly changing algorithms of search engines like Google. Companies clearly need to generate a constant flow of high-quality, relevant, current content, but continually creating and updating content can take a toll and drive up costs.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.