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Red Star Kim
NOVEMBER 17, 2023
At training workshops, people often ask me for case studies of successful marketing and business development strategies and campaigns at professional services firms. Here I summarise brand, referrals, research, key account management (KAM) and new service development case studies.
Blue Canyon Partners
MAY 1, 2020
For example, as all types of large in-person gatherings are cancelled due to COVID-19, a nascent trend is developing for virtual trade shows to promote B2B offerings. Robust eCommerce capabilities are essential to best promote and sell your offering in these unusual times. Suppliers such as Fastenal are seeing record eCommerce sales.
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Blue Canyon Partners
MAY 1, 2020
For example, as all types of large in-person gatherings are cancelled due to COVID-19, a nascent trend is developing for virtual trade shows to promote B2B offerings. Robust eCommerce capabilities are essential to best promote and sell your offering in these unusual times. Suppliers such as Fastenal are seeing record eCommerce sales.
Nutshell
NOVEMBER 25, 2020
Like all of us, the internet got smarter and better with age , making it easy for marketers to send aesthetically-pleasing HTML emails en masse. They’re both sent using similar tools, map to a larger sequence or campaign, and can even serve similar purposes, like winning back lost leads. What is email marketing?
Hubspot Sales
NOVEMBER 9, 2023
Behind its mysterious gestalt lies an enormous sea of opportunity for brands who learn to use X for marketing and sales. Together, we'll walk step by step through setting up your account, developing a strategy, and understanding how to market your brand on X. Dust off your account (or start one from scratch). Has errors.
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