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29 Types of Trigger Events and How to Track Them

Hubspot Sales

That is why recognizing trigger events is key to being successful. In this article, we’ll cover what a trigger event is, why they’re important and provide examples you can apply to your own sales strategy. Broadly speaking, any industry change can be considered a trigger event and indicate a channel for making a sale.

Media 104
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Events and Event Planning in a Post-Pandemic World

Strategic Communications

COVID-19 had a massive impact on many aspects of business life, and events were certainly one of them. SXSW was one of the first events to announce its cancellation at the beginning of the pandemic and, of course, virtually all others followed suit. That’s what she did for her 2022 event.

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Why the shift from ‘conversions’ to ‘key events’ in GA4 is a game-changer

NG Data

GA4's shift from "conversions" to "key events" is significant for digital marketers, especially SEO professionals. Key events measure interactions important to a business, align with business objectives, demonstrate the value of organic search traffic, and elevate marketing reporting.

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Revenue Kickoff Events: Catalyst or Catastrophe?

SOAR Performance Group

Do you believe Revenue Kickoff (RKO) events are a critical catalyst for a great sales year? Most revenue leaders see RKO as an opportunity to: celebrate successes in the […] The post Revenue Kickoff Events: Catalyst or Catastrophe? appeared first on SOAR Performance Group.

Sales 59
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Lucas Pedretti exclusively booked as AI specialist for eight VTH (Verband Technischer Handel) events

QYMATIX

Karlsruhe, Germany – Lucas Pedretti, Managing Director of Qymatix Solutions GmbH, has been booked as an external speaker for eight events organized by the German Association of Technical Wholesalers (VTH). The possible applications of AI in wholesale are manifold.

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How to Turn Canceled B2B Events Into Sales Opportunities

Hubspot Sales

It’s why so many companies hold and attend conferences and other major events. There are many reasons you might have to cancel your upcoming B2B events. Global pandemic aside, everything from a burst pipe to a venue mix-up might force you to postpone or cancel your event. However, things don’t always go according to plan.

B2B 107
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How IP Geolocation Keeps Organizations Safe While Building Business

Customer Think

Digitalization has been well underway for some time, but recent global events have spurred more rapid evolution throughout the business landscape.