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ALIGNING A MULTIFUNCTIONAL TEAM TO SOLVE A HEALTHCARE CUSTOMER’S LONG- STANDING PAIN POINT

Strategic Account Management Association

While this customer’s staff demonstrated both passion and expertise, to make this process a reality, they needed a project focused on innovative thinking, data-driven insights, stakeholder connectivity and patient/provider resources. Many patients could be eligible for effective outpatient management. health system. Making the business case.

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Account Planning Template – Five Components for Success

Upland

It’s about bringing insight to the customer to present solutions that benefit them, thereby increasing sales. “Give me six hours to chop down a tree, and I will spend the first four sharpening the ax.” ” -Abraham Lincoln. But what do we mean when we say account planning?

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Defeating the "No-Decision" Trap: The Power of Divergent Thinking

Holden Advisors

More deals that travel all the way to the win/loss finish line, less wasted sales time, more essential customer needs resolved, and a higher share of wallet. What’s standing in your way? Is it the wrong solution, an inadequate business case, inability to get budget, or something else? They sell potential. This is Prospect Theory at work.

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What is Buying Intent?

Upland

It represents the state of mind of potential customers as they progress through the stages of their purchasing journey. Understanding buyers’ intent is akin to gaining insight into the minds of prospective buyers, allowing you to tailor strategies and content accordingly. It encompasses the motivation, need, and desire behind any activity.

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2020 Database Strategies and Contact Acquisition Survey Report

Insights detailed within this report include: Tools marketers are using to gain deeper intelligence on current and prospective customers for better targeting and messaging. Database benchmarks for education and resource prioritization. Database benchmarks for education and resource prioritization.

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Achieve more engagement and buy-in: Relationships, Plan, Expectations, Benefits, Persuasion and Training

Red Star Kim

At the recent Training – PM Forum on “ Buy-in, engagement and stakeholder management ” workshop we welcomed executive and manager delegates from legal and accountancy firms as well as a delegate from Poland. Achieve more engagement and buy-in: Relationships, Plan, Expectations, Benefits, Persuasion and Training. Everyone is different.

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Measure What Matters: Examples of University KPIs and Performance Measures

Envisio

Today, we’re turning our attention to higher education, with a closer look at higher education and university KPIs. Today, we’re turning our attention to higher education, with a closer look at higher education and university KPIs. Higher education institutions are dynamic spaces of learning and change.