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Hyperbolic Discounting: How to Use This Psychological Bias to Sell More

Hubspot Sales

And how can you use it to sell more? A psychological bias , or cognitive bias, is defined as, "the tendency to make decisions or take action in an illogical way." Here are some ways you can use hyperbolic discounting when selling products or services. How do loyalty programs and point systems work?

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Why are questions so important? (Questioning skills)

Red Star Kim

Most people appreciate the importance of questioning skills in selling, training, coaching, counselling (especially Cognitive Based Therapy – CBT) and commercial conversations. In this post I explore different types of questions and how they can be used in various business scenarios. Why are questions so important?

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The Secret to Successful Sales Negotiations

Account Manager Tips

Successful Sales Negotiation Strategy. Selling feels manipulative. But there's a simple sales negotiation strategy that works which is. Remember that selling is actually helping. Remember that selling is actually helping. You're not ever going to sell something to your client that they don't need.

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Decision Making in the Era of Growing Constraints (Part 2)

Planview

A pressing topic facing all executives right now is how to approach decision making in this era of growing financial constraints. Executives express to us that their organizations are exercising long-unused decision-making muscles. Understand the common types of decision-making biases and how to spot them.

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Coaching and Consulting skills – Limiting beliefs, approaches to helping and marketing consultancy

Red Star Kim

And people didn’t attempt to break this goal until Roger Bannister did so What Breaking the 4-Minute Mile Taught Us About the Limits of Conventional Thinking (hbr.org) There several ways to tackle limiting assumptions. And then consider then how to apply the strengths to the areas where they are seeking support.

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12 Must-Read Sales Books For Beginners

Hubspot Sales

If you’re in sales, and this is your first year on the job, you should make it a priority to read the following 12 books. That's a book a month -- meaning you'll be fully ramped and selling like a pro by your one-year anniversary. Best Books for New Sales Reps. The 25 Sales Habits of Highly Successful People.

Sales 101
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The Salesperson's Guide to Pattern Interrupt

Hubspot Sales

If you've ever been amazed by a magic trick, you've likely been under the psychological spell of pattern interrupt. Magicians understand how to trick your mind just enough to create a conflict between what you believe to be true and what you see in front of you. Pattern Interrupt in Sales. Pattern Interrupt in Sales.

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