Remove mental-models
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Book review: Sales Mind – 48 tools to help you sell by Helen Kensett

Red Star Kim

A chance encounter with Helen Kensett at a recent conference reminded me about her 2016 sales book. I’ve reviewed several books on selling (see the list below) and this one is different as, rather than focusing on the stages in the sales process, it provides pragmatic tips to help. It’s beautifully illustrated.

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Unlocking Key Fundamentals of IMPACT Selling® in Uncertain Times

Brooks Group

Mental Models, Cognitive Tunneling, and the Crisis of Qantas Flight 32 On November 4, 2010, Captain Richard Champion de Crespigny entered the cockpit of an Airbus A380 headed from Singapore to Sydney, Australia. Imagine your sales team is having trouble closing deals in late stages. What do you do? What do you fix first?

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The Mental Model of a Growth-Focused CEO

SBI Growth

SAP CEO Bill McDermott offers this advice to business leaders in a recent Harvard Business Review article: “Give the people a compelling vision and find a way to hit the accelerator harder.” Not an easy task in a company with.

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The Perplexing Power of Process & Methodology in Complex B2B Sales

Mike Kunkle

“As in other studies we’ve done, this year’s enablement study found that sales process and sales methodology adoption rates above 75% resulted in above-average gains for revenue plan attainment, quota attainment, and win rates, with a big boost at adoption rates greater than 90%.” increase in revenue plan attainment 17.1%

B2B 198
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Marketing Continuing Professional Development (CPD) – The power of reflection?

Red Star Kim

For information on a popular learning model: Improve learning effectiveness – Using Kolb’s learning styles (kimtasso.com) August 2015. In my post on Boost training effectiveness by incorporating learning theory (kimtasso.com) I outlined Gibb’s model of reflection. Other learning during the year.

Marketing 130
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Persuasive writing checklist

Red Star Kim

How does this material fit within your overall marketing or sales strategy? Use the simple to complex model seen in TED lectures if it’s a complex or technical topic Write for the channel – Some channels encourage lots of words. Choose language wisely – Your words can create mental images. Created mental pictures?

Media 130
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How to Be a Good Sales Manager, According to Leaders With High Attainment & Low Turnover

Hubspot Sales

Being a sales manager is a whirlwind experience, especially for those who were once successful sales reps themselves. Fortunately, there are valuable best practices that can help aspiring sales managers excel in their positions. Best Practices for Sales Managers 1. Lay a robust foundation. really takes a toll on you.