Red Star Kim

AUGUST 11, 2022

Then it looks at the change management process (without mandating particular processes or steps) in detail – with an emphasis on stakeholder engagement before, during and after the change process and the various process groups and inputs/outputs required: Evaluate change impact and organizational readiness. Define the change.

Management 130

Management Stakeholders Digital Transformation e-Learning 130

Red Star Kim

AUGUST 7, 2023

As well as addressing a number of internal communications and engagement, cultural and brand ambassador issues there was a focus on the importance of alumni programmes. Towards the end of June I attended a PM Forum London Committee event on “Harnessing the power of your people”.

Communication 130

Communication Management Value Proposition Stakeholders 130

Red Star Kim

SEPTEMBER 29, 2023

Some guidance is provided: Be more visible – the PVI model (kimtasso.com) and Be visible, assert and challenge and remember your goals (kimtasso.com) Other points of interest How to engage fee-earners? One delegate question was “ What tips to engage fee earners with investing time and data into the CRM systems?”.

Marketing 130

Marketing Stakeholders Digitalization Communication 130

Red Star Kim

DECEMBER 18, 2023

The processes to obtain and analyse data, engage all stakeholders, consider the options and implications, make choices and be pragmatic about implementation. Although some firms had rules of engagement policies which served as a strategic guide for what might be attempted in marketing and selling and how to do so.

Marketing 130

Marketing Strategic Thinking Artificial Intelligence Stakeholders 130

Red Star Kim

JULY 11, 2022

Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure. Engage fee-earners in the M&BD planning process. Nearly all delegates faced a challenge with engaging fee-earners in the M&BD planning process. Ten top takeaways on stakeholder engagement and buy in (kimtasso.com).

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Jermaine Edwards

NOVEMBER 25, 2021

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. A lot has changed in those five years from new strategies and technologies, to of course the pandemic that completely changed the way we engage and serve our customers.

Stakeholders 130

Stakeholders Decision-making Shareholders Key Account Management 130

Red Star Kim

NOVEMBER 2, 2022

Plan the change process carefully – including stakeholder communication at every stage. But it can be minimised where the firm’s culture supports strong employee engagement through the right sort of communication. Some further information on change communications: Change management and Employee engagement (kimtasso.com).

Communication 130

Communication Management Stakeholders Emotional Intelligence 130

Clarity Engagement Solutions

FEBRUARY 7, 2022

Clarity is proud to introduce Clarity CX1™ , made for Pharma by Pharma, based on our 4 Zones™ of Customer Engagement technology. The 1st Industry Cloud Solution on Salesforce to focus exclusively on Strategic Customer Engagement. CX1™ HELPS YOU MANAGE: • Multiple types of stakeholders, decision-makers and influencers.

Stakeholders 172

Stakeholders Decision-making Account Planning Prioritization 172

Arpedio

APRIL 29, 2024

Embracing technology appears as an imperative for success in Strategic- and Key Account Management The Preferred Account-Based Selling Platform Our platform provides visual org charts, stakeholder relationship heat maps, up-to-date account plans, recommended next-best actions, accurate weighted pipelines, and white space analysis.

Key Account Management 52

Key Account Management Account Management Ecosystem Leadership Global Accounts 52

Arpedio

NOVEMBER 22, 2023

Unlock Business Potential with Effective Stakeholder Mapping Improve your critical stakeholder relationships ← Back to blog As businesses strive to achieve growth and success, many overlook the untapped potential of effective stakeholder mapping. We will also highlight the tools and techniques available for stakeholder mapping.

Stakeholders 52

Stakeholders Decision-making Innovation Business Growth 52

Arpedio

FEBRUARY 20, 2024

Relationship Management can be described as the strategic process of understanding, organizing, and nurturing relationships with stakeholders to drive positive outcomes and achieve business objectives. Book demo The post Relationship Management – What is it?

Interpersonal Skills 52

Interpersonal Skills Management Stakeholders Communication 52

Red Star Kim

APRIL 12, 2023

With a full house of marketing and business development executives from legal and accountancy firms across the UK it was an interactive, valuable and fun day (Thank you delegates for your spirited engagement and thanks to Morag Campbell for your superb technical hosting!). How do we increase fee-earner engagement with M&BD?

Media 130

Media Marketing B2C Stakeholders 130

Arpedio

OCTOBER 20, 2023

Understanding the power of a stakeholder matrix – A comprehensive guide Relationship Mapping Software ← Back to blog In the dynamic landscape of account management, understanding your clients’ needs, expectations, and concerns is paramount to building lasting and mutually beneficial relationships.

Stakeholders 52

Stakeholders Account Management Client Relationships Decision-making 52

Brooks Group

APRIL 9, 2024

These stakeholders typically fall into four primary categories: Decision Makers Decision makers hold the ultimate authority for the purchase. They play a crucial role in securing buy-in and consensus among stakeholders. Balancing these perspectives and ensuring your solution addresses the concerns of all stakeholders is crucial.

Value Proposition 93

Value Proposition Procurement Decision-making Stakeholders 93

Whetstone

JUNE 12, 2023

Engaging Internal Stakeholders in Strategic Accounts Introduction : No one questions the critical importance of effective stakeholder engagement in managing strategic accounts. However, the critical importance of internal stakeholders is often overlooked until it’s too late.

Stakeholders 52

Stakeholders Account Management Decision-making Finance 52

Arpedio

FEBRUARY 15, 2024

By engaging Mobilizers early in the sales process, sales professionals can gain valuable insights into the organization’s strategic imperatives, decision-making dynamics, and buying criteria. However, they may struggle to proactively identify new opportunities or engage customers in strategic conversations about their long-term goals.

Stakeholders 52

Stakeholders Decision-making Value Proposition Sales 52

Arpedio

APRIL 13, 2023

Stakeholder Management: A Must Read Guide ← Back to blog Stakeholder management refers to the process of identifying, understanding, and engaging with individuals or groups who have a stake or interest in a project, initiative, or organization. What is Stakeholder Management? What is a stakeholder?

Stakeholders 52

Stakeholders Management Shareholders Suppliers 52

Clarity Engagement Solutions

NOVEMBER 9, 2020

Thus, market access involved little engagement with a small set of stakeholders.In – Stakeholders. Customized processes and functions are required to effectively engage these new stakeholders. A primary challenge for pharma and bio-tech companies is how to identify the right stakeholders in the approval process.

Marketing 91

Marketing Healthcare Stakeholders Procurement 91

Arpedio

MARCH 8, 2024

Moreover, robust stakeholder engagement serves as the drumbeat of mutual advancement. When organizations share a common vision and are engaged in the pursuit of complementary goals, they build a synergy that propels both entities forward. Engage with clients and partners by asking clarifying questions. Superior together.

Management 52

Management Stakeholders Facilitation Innovation 52

Arpedio

FEBRUARY 26, 2024

Target Account Selling (TAS) is a strategic sales methodology that prioritizes the identification, engagement, and cultivation of relationships with specific high-value target accounts. What is Target Account Selling (TAS)?

Value Proposition 52

Value Proposition Prioritization Stakeholders Energy and Utilities 52

Clarity Engagement Solutions

FEBRUARY 12, 2021

We are changing our habits and your healthcare stakeholders aren’t any different. We have seen attempts to influence healthcare stakeholders despite severe restrictions with multichannel marketing. Preventing cut through and the opportunity to develop trust and engagement. Effective customer engagement strategies.

Healthcare 91

Healthcare Co-Creation Stakeholders Digitalization 91

Clarity Engagement Solutions

NOVEMBER 9, 2020

Thus, market access involved little engagement with a small set of stakeholders.In Thus, market access involved little engagement with a small set of stakeholders.In Customized processes and functions are required to effectively engage these new stakeholders.

Marketing 91

Marketing Healthcare Stakeholders Procurement 91

Clarity Engagement Solutions

APRIL 26, 2021

Long before the COVID-19 outbreak, pharmaceutical companies knew that the customer engagement game had changed. New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to pharmaceutical companies to sit more consistently at the patient population management table.

Healthcare 91

Healthcare Stakeholders Co-Creation Digitalization 91

Clarity Engagement Solutions

APRIL 26, 2021

Long before the COVID-19 outbreak, pharmaceutical companies knew that the customer engagement game had changed. New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to big pharmaceutical companies to sit more consistently at the patient population management table.

Healthcare 91

Healthcare Stakeholders Co-Creation Digitalization 91

Clarity Engagement Solutions

APRIL 26, 2021

Long before the COVID-19 outbreak, pharmaceutical companies knew that the customer engagement game had changed. New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to big pharma to sit more consistently at the patient population management table. Or, at least they think they are.

Healthcare 91

Healthcare Stakeholders Co-Creation Digitalization 91

Kainexus

MARCH 28, 2023

Effective leadership in healthcare organizations requires open lines of communication between caregivers working directly with patients and hospital administrators who seek to protect the interests of all stakeholders.

Healthcare 94

Healthcare Communication Stakeholders Decision-making 94

Clarity Engagement Solutions

FEBRUARY 12, 2021

Have you found that your 2021 strategies for engaging with your customers aren’t working as expected? Companies have had to change habits to engage with customers as have healthcare stakeholders. The question is: do your plans reflect the need to be more strategic with multichannel, digital engagements?

Healthcare 91

Healthcare Co-Creation Stakeholders Digitalization 91

Clarity Engagement Solutions

APRIL 26, 2021

Long before the COVID-19 outbreak, pharmaceutical companies knew that customer engagement game had changed. New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to big Pharma to sit more consistently at the patient population management table.

Healthcare 91

Healthcare Stakeholders Co-Creation Digitalization 91

Planview

JANUARY 30, 2024

The consequences reach everyone in the company’s orbit, from employees and executives to stakeholders and customers. Over 80% of executives acknowledged the need to enhance their companies’ internal communication, cross-functional collaboration, and employee engagement. Strategic drift could cost organizations up to $1.4

Stakeholders 52

Stakeholders Prioritization Government Leadership 52

Clarity Engagement Solutions

FEBRUARY 7, 2022

It directly supports our 4 Zones™ of Customer Engagement technology and is the 1st Industry Cloud Solution software on Salesforce Lightning to focus exclusively on Strategic Customer Engagement for organizations and field teams calling on key accounts. That’s where Clarity CX1™ comes in. Longer sales cycles. •

Stakeholders 91

Stakeholders Decision-making Account Planning Prioritization 91

AchieveIt

OCTOBER 31, 2023

Communicating your strategy’s performance to external stakeholders is crucial for organizations that operate in the public sphere, like government bodies, nonprofit organizations, and public health establishments. According to Joe Krause, VP of Customer Engagement at AchieveIt , dashboards are much like the dashboard in your car.

Stakeholders 52

Stakeholders Government Decision-making Communication 52

Flevy

JANUARY 17, 2024

KPIs such as online sales growth, digital customer engagement metrics, and website traffic can provide insights into the platform’s performance and customer adoption. Stakeholder Involvement : Involve various stakeholders in the KPI definition process. Specificity and Measurability : KPIs should be specific and measurable.

Digital Transformation 59

Digital Transformation Digitalization Stakeholders Artificial Intelligence 59

Customer Think

OCTOBER 8, 2021

As companies leverage new technologies to gain insights about processes and operations, IT infrastructure, customers, vendors, and other stakeholders, they do it from two deliberate perspectives – analytical and operational. The analytics POV covers reporting and compliance aspects and optimizes partner and channel engagement.

Stakeholders 116

Stakeholders Management 116

Arpedio

MARCH 15, 2024

Key Components of a Strategic Selling Process The strategic selling process encompasses a series of steps designed to guide sales professionals in effectively engaging with prospects and customers and driving successful outcomes.

Value Proposition 52

Value Proposition Negotiation Sales Stakeholders 52

DemandFarm

OCTOBER 19, 2023

Discover how Zebra Technologies streamlined account planning and stakeholder engagement with DemandFarm. Learn how they simplified complex relationships, digitized account planning, and achieved a 12% boost in win-rates, along with a 60% reduction in time spent on manual tasks.

Account Planning 52

Account Planning Stakeholders Digitalization 52

Clarity Engagement Solutions

MAY 10, 2022

The 4 Zones™ of Customer Engagement is a practical, coachable, and repeatable framework of industry-leading best practices for strategic customer engagement. The post What are the 4 Zones™ of Customer Engagement? appeared first on Clarity Engagement Solutions. Click HERE to learn more! Some of Our Latest Blogs.

Account Management 91

Account Management Stakeholders B2B Management 91

Clarity Engagement Solutions

DECEMBER 1, 2020

Unfortunately, this translated into pushing the same branded content messages via email not only to physicians, but a broad range of healthcare stakeholders. And if there’s one thing these stakeholder don’t like, it’s emails with branded content trying to sell them stuff. They go straight to the bin. Secret no.

Healthcare 91

Healthcare Stakeholders Digitalization Organization 91