Remove strategic-alignment-program
article thumbnail

Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

By Danielle Matteson, Vice President, Strategic Accounts Program, AVI-SPL. AVI-SPL was the recipient of the 2021 SAMA Excellence Award for “Outstanding Mature SAM Program.”. AVI-SPL was the recipient of the 2021 SAMA Excellence Award for “Outstanding Mature SAM Program.”. Establishing a Customer-Centric GAM Program.

article thumbnail

Want to Accelerate Your SAM Journey? Create a Center of Excellence

Strategic Account Management Association

Organizations are already planning for this new- or next-normal hybrid model and have worked hard to elevate the needed skill sets of their commercial teams – especially strategic account managers. This is leading many companies to accelerate their strategic account management journeys and transformations. Three Pillars of Success.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

Aramex was the recipient of the 2021 SAMA Excellence Award for “Outstanding Young SAM Program.”. We needed a different sales strategy and go-to-market approach with regards to strategic and global key accounts, as our existing country-focused structure could not support, let alone scale, the required new concepts.

article thumbnail

Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

Here are five things you can do to get back to the fundamentals with your most strategic customers: . #1: Now more than ever, many customers are looking for suppliers that effectively offer strategic thought leadership. A shared success plan is one of the most important tools in the strategic account management toolbox.

article thumbnail

How to Measure the ROI of Your Sales Enablement Program

Mike Kunkle

In this post, I will offer advice about how to measure the ROI of your sales enablement program. If you don’t gain alignment on what you’ll measure, how you’ll analyze those results, and how you’ll report it, you are setting yourself up for failure. Get alignment first. It’s tricky, but can be done.

Sales 258
article thumbnail

Subsidized Strategic Planning for Non-Profits: Our Non-Profit Alignment Program is Back!

Strategic Planning and Management Insights

Are you a non-profit organization that's looking to get your team aligned and on the same page for 2022? I'm very excited to tell you about our Non-Profit Alignment Program.

article thumbnail

Get more sales references without a traditional program

Upland

Get more sales references without launching a traditional reference program. A well-oiled, traditional customer reference or advocacy program can be an organization’s strongest asset, but launching, revamping, or expanding a traditional program isn’t right for every organization. The challenge of traditional advocacy programs.

Sales 195