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Elevating Sales Performance: 6 Simple Tweaks for Big Impact

Mike Kunkle

Introduction I’ve published newsletters and blog posts recently about overhauls and full-fledged transformations, but today, I want to talk about some minor tweaks that can deliver significant improvements in sales force performance. ” Encourage your team to view the world through the lens of your customers. Research them.

Sales 289
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Rainmaking best practice in professional services firms (Selling behaviours)

Red Star Kim

As an fan of Challenger sales (and the variant Insight Selling Insight selling – building on consultative selling models (kimtasso.com) I was delighted to see that one of the originators – Matthew Dixon – turned his focus to selling in professional services. And predict it will continue to decline.

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We’re All in Sales – Or Maybe Not

Mike Kunkle

I think the answer depends on what you mean by that (intent) and how you define “sales.” ” What is Modern, Professional B2B Selling All About? I get the intent of the “we’re all in sales” message, generally, much like Dan Pink’s book, To Sell is Human. But that’s not selling, per se.

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How to Measure the ROI of Your Sales Enablement Program

Mike Kunkle

In this post, I will offer advice about how to measure the ROI of your sales enablement program. This is a complex topic that is beyond the scope of one blog post, but I will do my best to provide a solid kickstart for you and offer what I hope will be some helpful perspective and good resources to continue to pursue.

Sales 258
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Understanding Sales Process, Methodology, and Competencies

Mike Kunkle

Sales Process A sales process is a series of stages that an opportunity moves through. A methodology is considered full cycle when it covers everything from before the buyers know who you are, through prospecting, opportunity management, and account management. I can’t tell you how many times I see confusion about that.

Sales 217
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Using Multi-Factor Analysis to Maximize Sales Performance Improvement

Mike Kunkle

The Scenario Your employer, AirCo Solutions, sells high-quality air filtration systems commercially. You can skim through the below initial facts on industry and products/services. In this article, I want to talk about using multi-factor analysis to maximize your sales performance improvement. I’m just providing that for context.

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The Enablement Profession at a Crossroads

Mike Kunkle

Enablement professionals don’t market, they don’t sell, and we don’t directly manage front-line sellers nor sales managers. In the ever-evolving landscape of business, the Sales Enablement profession has reached a pivotal crossroads. At the same time, a unique set of challenges complicates this mission.