Outbound Engine

APRIL 9, 2020

LOs will be increasingly dependent on refinance business rather than new loans to keep them afloat through the downturn. The increase in refinance activity will only help your business if your past clients and prospects remember you and turn to you for help. It’s a perfect recipe for consumer confusion. Be present in their inboxes.

Decision-making 52

Decision-making Media Digitalization Publishing 52

Mike Kunkle

NOVEMBER 21, 2023

Yet, only two divisions in the company have performed far above average at new business development – Bill Money’s team, and George’s team, which recently graduated from Modern Sales Foundations and won the last year’s sales contest. .” Let’s dig in, with a simulated scenario.

Acquisition 272

Acquisition Sales Decision-making Account Management 272

Customer Think

FEBRUARY 6, 2023

Need to post on Instagram today? As a business owner or marketer, you likely have to manage multiple social media accounts simultaneously for marketing purposes. And managing social media accounts can be overwhelming without the right strategy to impact your SEO and business goals. Or focus on Twitter?

Media 110

Media Management Marketing Digitalization 110

Mike Kunkle

MAY 30, 2023

To avoid rewriting another entire blog post, see this post on How to Radically Improve Your B2B Sales Win Rates , and apply that very same advice about the Situation Assessment, Force Field Analysis, Buyer Landscape Map, Value Stack, and Value Drivers to your above analyses. Therefore, enablement is hard work. Stop the negative self-talk.

Decision-making 295

Decision-making Sales Training Sales Stakeholders 295

Hubspot Sales

APRIL 6, 2023

If you’re a B2B company, ecommerce is a necessity for your business. B2B ecommerce strategies also differ greatly from B2C (business-to-consumer) ecommerce. In B2B, transactions involve two businesses, while in B2C, businesses sell directly to consumers. Pro tip: Read more about social commerce in this blog post.

eCommerce 99

eCommerce B2B B2C Retail 99

Hubspot Sales

JANUARY 26, 2023

Decades ago, the thought of creating a profitable business was a distant dream. We'll cover everything you need to know about starting an online business and digital entrepreneurship examples to help you along your journey. You’ll likely have to seek loans, investors, or fund your business initially from your savings.

Digitalization 94

Digitalization eCommerce Finance Internet 94

Zendesk

APRIL 18, 2022

In this guide, we will define what is a lead source, provide some lead source examples, explain the benefits of implementing a quality lead source report for your business, and offer up some best practices to follow through the lead funnel. A lead source is the specific channel through which a lead first learns about your business.

Media 98

Media CRM B2C Energy and Utilities 98

Mike Kunkle

NOVEMBER 23, 2023

This is a complex topic that is beyond the scope of one blog post, but I will do my best to provide a solid kickstart for you and offer what I hope will be some helpful perspective and good resources to continue to pursue. In this post, I will offer advice about how to measure the ROI of your sales enablement program. Get alignment first.

Sales 258

Sales Finance Decision-making Profitability 258

Strategic Communications

JANUARY 25, 2024

These could be blog posts, videos, podcasts, or infographics that have generated significant engagement or traffic. From Blog Posts to Social Media Content Blog posts (like this one) can be a great starting point for repurposing, especially via social media. A well-researched blog post can be a goldmine for social media content.

Digitalization 52

Digitalization Media Communication B2B 52

Strategic Communications

MAY 2, 2023

LinkedIn is essential for networking with other business professionals, and Twitter is an excellent way to share news and articles related to my industry,” he says. van Gils uses other channels personally, but not to promote his business. van Gils uses other channels personally, but not to promote his business.

Media 52

Media Marketing Advertising B2C 52

LinkedFusion

SEPTEMBER 11, 2023

A business’s expansion is not simple. Furthermore, you might as well be playing on hard mode if you’re a small business attempting to establish your reputation in your field. In this blog we will walk you through outreach marketing strategies that will help you generate high-quality leads. What is outreach marketing?

Marketing 52

Marketing Advertising Media B2C 52

Mike Kunkle

AUGUST 30, 2023

In the ever-evolving landscape of business, the Sales Enablement profession has reached a pivotal crossroads. But there is much an enabler can do to lead the change projects, garner the support needed, and continue to nudge, push, cajole, and lead the way to making a business impact. It is not always easy, but it is entirely possible.

Leadership 262

Leadership Stakeholders Decision-making Sales Training 262

Red Star Kim

FEBRUARY 12, 2024

Whilst it is usual to have business development professionals and experienced partners on this session, it was great to welcome a number of trainee solicitors too. Delegates from legal, financial service and industry, joined me last week for a full day workshop on persuasive writing. Prepare a mind map or storyboard? Conduct an interview?

Media 130

Media Financial Services Advertising Decision-making 130

Hubspot Sales

OCTOBER 12, 2022

The HubSpot Blog surveyed 500+ sales professionals to uncover the top social selling trends to reach more prospects and close more deals — all at your fingertips. DMs offer personal, one-on-one, direct business-to-consumer communication. This trend is picking up traction amongst B2C businesses. The same can be true online.

B2C 118

B2C Media eCommerce Communication 118

Mike Kunkle

AUGUST 8, 2023

In the ever-evolving landscape of business, the role of Chief Revenue Officers (CROs) or senior-most sales leaders (by any title), has never been more critical. These architects of growth are tasked with navigating complex market dynamics, driving revenue streams, and fostering a culture of success. This is a definite growth killer.

Sales 188

Sales Prioritization Innovation Leadership 188

Hubspot Sales

OCTOBER 14, 2020

Social media is used by businesses across all industries to reach their target audience members. For example, you might hear about a company using Instagram to market their products, LinkedIn to share industry expertise and insights, or Facebook Messenger to respond to customer service queries. LinkedIn, Instagram, and Twitter).

Media 136

Media Software Software Marketing 136

Outbound Engine

APRIL 28, 2020

Whether you’re posting to Facebook, Instagram or LinkedIn, the content you share on social media can make or break the way your brand is perceived. Follow industry blogs or sign up for newsletters. Talking about how Facebook acquired Instagram isn’t exactly cutting edge. Find High-Quality Sources.

Media 124

Media Innovation Marketing Customer Experience 124

Nutshell

SEPTEMBER 28, 2020

Advertising, blogging, and content are just the beginning of the marketing ABC’s. There are so many more lead generation tactics that can be leveraged to ensure that your business is optimized for success. . The digital landscape is ever-evolving, and your business should be too, by regularly implementing new marketing tactics.

Marketing 71

Marketing Advertising Internet Media 71

Strategic Communications

OCTOBER 7, 2021

Because most of our work is business-to-business (B2B), LinkedIn and Twitter are the two social media channels that we use most often. Those in the business-to-consumer (B2C) environment, though, would be more likely to get traction through sites like Facebook, Instagram, and even TikTok. Consider your competitors.

Small Business 141

Small Business Media Digitalization B2C 141

Account Manager Tips

NOVEMBER 16, 2022

Absence makes the heart find a competitor to do business with. Create a relationship map and contact plan A relationship map collects information about your key contacts, how they feel about you, their business drivers, how frequently you should stay in touch and so much more. Create a relationship map and contact plan 2. Repurpose 6.

Key Account Management 130

Key Account Management Account Management Procurement Communication 130

LinkedFusion

APRIL 20, 2023

Adopting automation in your business is the best way to et ready for the future. As a small business, you may feel that automation is optional. But processes get longer and more complicated as your business grows. For example, at the start of your business, you may pay just a handful of vendors monthly.

Media 52

Media Finance Small Business Marketing 52

Hubspot Sales

DECEMBER 14, 2017

Do I Need Social Media for Business? A 2016 Mediakix survey found the average person spends 35 minutes a day on Facebook, 25 minutes on Snapchat, 15 minutes on Instagram, and a whopping 40 minutes on YouTube. Why Should I Have Social Media for Business? Sales is evolving. Think again. That’s nearly two hours every day.

Media 99

Media Publishing Communication Marketing 99

Mike Kunkle

OCTOBER 8, 2023

Introduction In today’s fast-paced and challenging business landscape, maximizing organizational success hinges on seamless coordination across various functions. This unified effort propels businesses to new heights of success. Nowhere is this truer than with the commercial organization.

Customer Experience 277

Customer Experience Decision-making Profitability Marketing 277

Arpedio

JANUARY 3, 2024

One of the biggest challenges businesses face today is understanding and optimizing the sales funnel process, which converts potential leads into paying customers. To achieve this goal, businesses implement a wide range of lead generation strategies , each tailored to attract a specific targeted audience.

Advertising 52

Advertising Media Prioritization Communication 52

Zendesk

APRIL 16, 2021

How to generate leads through blogs, email, web, and social media channels. That could be by reading one of your blog posts, visiting your website, or interacting with your social media accounts. So, if a B2B company typically targets businesses of a certain size, type, or industry, that should be reflected in their criteria.

Media 98

Media B2C B2B Advertising 98

Hubspot Sales

FEBRUARY 15, 2018

Korey Goodwin was an easy sell; not only was she already convinced direct-to-consumer businesses (like Warby Parker) are the future of retail, she and Rubio had grown close at their old jobs. Stephanie's Instagram. Jen's Instagram. Not only are female-led companies more profitable, they’re also focused on making a social impact.

Investors 103

Investors Retail Stakeholders Profitability 103

Mercuri International

SEPTEMBER 8, 2023

In comparison, it took nine months for TikTok to reach the same number of users, two years for Instagram and over four years for YouTube. In this blog post, we will delve into the broader AI domain, its implications for B2B marketers, and the challenges that come with harnessing its power responsibly. The response was huge.

Artificial Intelligence 64

Artificial Intelligence B2B Advertising Publishing 64

Nutshell

MARCH 19, 2021

Your email list is one of the most important assets you have, whether you run a small local business or a multinational corporation. Social media followers are nice to have, and we definitely recommend engaging with your audience on platforms like Facebook, Instagram, and Twitter. (Or Because it’s yours. You built it.

Marketing 71

Marketing Co-Creation Media Advertising 71

Hubspot Sales

MAY 26, 2023

In this blog post, we've compiled a list of real estate prospecting tips to help you grow your real estate business proactively. Prospecting should be a fundamental part of your business strategy as a real estate professional. You have to be proactive, build relationships and stay ahead of the competition.

Marketing 77

Marketing Advertising Media Software 77

Nutshell

NOVEMBER 22, 2023

With constant improvements in artificial intelligence (AI), there are new tools available for businesses to use. If you want to make your online content more visually appealing while minimizing your workload, AI can be a great choice to help your business. How does AI art work? What is an AI art generator?

Artificial Intelligence 59

Artificial Intelligence Media Innovation Software 59

Hubspot Sales

JANUARY 11, 2019

As a real estate agent, a website is a key tool you can use to reach new prospects and spread the word about your business. As a real estate agent, a website is a key tool you can use to reach new prospects and spread the word about your business. Heidi's homepage highlights client testimonials, blog posts, and Instagram feed.

Marketing 106

Marketing Organization Sales 106

Nutshell

MAY 28, 2021

Repurposing content—despite what it may sound like—is the act of transforming existing stuff to reach different audiences, like summarizing a blog post as a YouTube video. Repurposing content happens when you take one piece of content , a blog post, for example, and use it to create a second, separate piece of content.

Media 71

Media Marketing Decision-making Publishing 71

MTD Sales Training

SEPTEMBER 24, 2018

As time is progressing, we see social media in a business setting is becoming the main medium for finding information and assimilating choices. As they are expanding their operations, you need to be available when they contact you over facebook, twitter, Instagram and others that customers are using. Happy Selling! Sean McPheat.

Suppliers 123

Suppliers Decision-making Media Sales Training 123

Hubspot Sales

JANUARY 27, 2022

Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of Black business owners and entrepreneurs. Business Grants For Black Women. FedEx Opportunity Knocks Small Business Grant. Some of the most innovative ideas have stemmed from Black women.

Banking 89

Banking Small Business Investors Profitability 89

Nutshell

MAY 6, 2020

Businesses are using the COVID pandemic as a time to blast emails to anyone who will listen. Now, more so than ever before, is the time to take action on behalf of your business. Businesses are finally getting around to doing things they couldn’t do normally, and so should you. Virtual meetings and consultations.

Marketing 121

Marketing Advertising e-Learning Media 121

ACT

JULY 8, 2021

There’s a pretty good chance your business has at least one social media page. If you don’t consistently post informative and relevant content on your social media channels, your company risks looking obsolete, out of touch, and maybe even out of business if you haven’t posted in a while.

Media 52

Media Small Business Decision-making Marketing 52

ACT

FEBRUARY 7, 2023

Better yet, a buyer would come across your product on Instagram, visit your website, and make an online purchase. They represent various interactions a prospect has with your business before making a purchase. In this blog, we’ll take a closer look at different touchpoints and discuss useful tips for closing a sale.

Sales 52

Sales Decision-making Media B2B 52