Remove Global Accounts Remove Key Account Management Remove Profitability Remove Value Proposition
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Exclusive insights from the SAMA Executive Symposium

Arpedio

SAM professionals are not just account managers; they play a pivotal role as value creators, ecosystem orchestrators, and pioneers of data-driven decision-making, crucial for unlocking market share and profitability. He utilized ARPEDIO’s Maturity Model of Account-Based Selling to illustrate their evolution.