March, 2024

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Unleash Your Sales Potential: How AI Can Boost Productivity  

Upland

We’ve written several guides on AI and the potential it holds for sellers. Now, after being broadly available for a substantial amount of time, we’re starting to get a better idea of how exactly sellers can use AI to do their jobs better. According to a recent and comprehensive study conducted by HubSpot, a staggering 70% of sales professionals agree that AI tools will make them more productive at work — enabling them to work smarter, faster, and more efficiently than ever before.

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What do you do when your boss is a micro-managing control freak?

Red Star Kim

Sadly, this topic still comes up occasionally during training workshops. Many people have suffered at the hands of a line manager who wants to know in detail what is happening and to control everything. It can be frustrating and disempowering. But there are potentially several reasons for this behaviour – some to do with your manager, and some to do with you.

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Is sales success in the DNA?

Software Sales Guru

Is sales success in the DNA? For years I have assumed great sprinters just had DNA that I did not have. While there certainly is truth to this, it’s only a partial truth. In recovering from a recent injury, I trained under Tony Santos who has worked with the Washington Commanders, the Wizards, and several current college stars. He pointed out to me that the.

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Zendesk + Ultimate: Setting a new standard of service with AI agents

Zendesk

Zendesk announced today that it will acquire Ultimate, an industry-leading provider of service automation, to deliver the most complete AI offering for customer experience (CX) in the market. The latest CX Trends data shows that unprecedented demand for AI is driving up the speed and frequency of customer engagement. In this new era of AI-powered CX, AI agents can push beyond traditional bot capabilities to help brands transform service into a competitive advantage.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Why Are Media Sales Managers Lacking Superstars? With Beth Sunshine

The Center for Sales Strategy

In this episode, we’re once again consulting the latest Media Sales Report by The Center for Sales Strategy. Today, we’re asking the question, “Why are so many media sales managers lacking superstar talent?” Joining Matt to answer that question and more is the amazing Beth Sunshine, SVP/Talent Services here at CSS and the head of Up Your Culture, a division of CSS focusing on company culture and employee engagement.

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Here’s What a Successful Talent Initiative Looks Like

SBI Growth

If you have been following our podcast and latest blogs, you would have heard many of our experts talk about how talent initiatives are the quickest way to drive growth. This is a particularly good strategy to turn to in situations where a company needs fast returns and cannot afford to wait for longer-term strategies to take effect—for example, with companies that need to manage EBITDA or in companies that are struggling to meet the growth objectives set by their private equity owners.

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Achieve more engagement and buy-in: Relationships, Plan, Expectations, Benefits, Persuasion and Training

Red Star Kim

At the recent Training – PM Forum on “ Buy-in, engagement and stakeholder management ” workshop we welcomed executive and manager delegates from legal and accountancy firms as well as a delegate from Poland. The session used the 7P model of buy-in to explore rational and emotional tools to achieve buy-in: Plan, Process, People, Psychology, Persuasion, Pressure and Patience.

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4 Questions Worth Asking on International Women’s Day

Planview

Nearly 115 years ago, Clara Zetkin set a vision: that every country, every year, would celebrate women on the same day. The group that Zetkin rallied in Copenhagen then — about 100 passionate women from 17 countries — has grown exponentially. In fact, International Women’s Day (IWD) is now an official holiday in more than 25 countries, with thousands of marches, debates, concerts, and talks taking place each year.

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Mastering the New Era of Enterprise Sales: Aligning Strategy with Client Insights

FinListics Solutions

In the rapidly evolving landscape of enterprise sales, success hinges on a deep understanding of client insights. Our Seven-Step process for developing client insights is a smart roadmap for sales professionals navigating this complex environment.

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Unleashing the Superstar Potential: Bridging the Gap in Sales Teams

The Center for Sales Strategy

The word “superstar” has a wide range of meanings for all of us. It might bring to mind a famous athlete or celebrity or someone we consider at the top of their game and well-known for their track record of success. But if there is one common thing every organization needs for success, it’s to have at least one sales superstar on their team. These are the sales stars who not only meet targets but also exceed them.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Leaders: Here’s Why Your Sellers Are Underperforming

SBI Growth

CEOs want to retain the playmakers and managers that have proven themselves in the past. But for many companies, their talent may now be holding them back. It goes beyond tech augmentations and enablement, it is the fundamental hiring framework that is flawed. How has sales evolved from the past, and what should leaders look for when finding new talent?

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5 Pieces of Advice Every Sales Leader Needs to See in 2024, According to Modern Sales Leader 25 Winners

Hubspot Sales

Welcome to “The Pipeline” — a weekly column from HubSpot, featuring actionable advice and insight from real sales leaders. This week‘s post comes from five winners of HubSpot’s Modern Sales Leader 25 award. Recently, HubSpot presented the inaugural Modern Sales Leader 25 award — a distinction recognizing 25 sales and revenue pioneers, working at the forefront of their fields.

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You’ll Sell More When You Adapt To Buyer Personality Styles

Sales Gravy

On this fascinating episode of the Sales Gravy podcast, master sales trainer Jessica Stokes spends time with Steven Farber of Take Flight Learning discussing why it is important for salespeople and leaders to understand and adapt to different personality styles. You'll learn the significance of how understanding personality styles will elevate your sales skills, help you build deeper relationships, and improve your closing ratio.

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Exploit Your Two Greatest Advantages in Retaining Clients

Vantage Partners

Retaining clients you have already won is critical to any successful growth strategy. But it can be a challenge, even for the best of us.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Deepening Client Insights: Industry Analysis, Financial Performance, and Stakeholder Identification

FinListics Solutions

Continuing our exploration of goal setting and executive compensation in our last blog, let’s delve deeper into FinListics’ Seven-Step Process for Developing Client Insight, that is reshaping enterprise sales.

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The Manager’s Journey:  Navigating the Path to Professional Growth

The Center for Sales Strategy

Navigating the path to professional growth requires a mix of thoughtfulness, strategy, and accountability. Your growth is dependent on many things in life – your natural talents, the right career choice, the right leadership to support you, and your ability to create a growth plan for yourself. With today’s vibrant and competitive landscape, the role of a manager grows more challenging every day.

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Navigating the New Sales Landscape: Strategies for Accelerating Your Sales Cycle

SBI Growth

In today's dynamic commercial environment, accelerating the sales cycle is not just a goal but a necessity for thriving in a competitive market. The landscape has evolved, with buying behaviors becoming increasingly conservative and consensus requirements reaching new heights. The challenge? Many sellers find themselves poorly equipped to navigate these changes effectively.

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Stop Selling: How Business Conversations Improve Value Across the Buyer Journey

Force Management

If you’re leading an organization that’s selling a solution, whether in an established market or a new vertical, you’re competing for your buyers’ attention. The competition is high – we are all faced with hundreds of sales messages each day. Successful sales organizations know how to consistently rise above the noise and command greater market share.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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5 Things CEOs and Founders Need to Know About Good Customer Service

Groove HQ

Your support team makes your customers successful. Here’s how to make your support team successful. One of my very first summer jobs in high school was waiting tables at a casual chain restaurant in New Jersey. If you grew up on the east coast of the U.S. and enjoy regretting your meal choices, you’ve probably […] The post 5 Things CEOs and Founders Need to Know About Good Customer Service appeared first on Groove Blog.

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How to Measure Sales Effectiveness in Your Organization

Brooks Group

Sales effectiveness is your sales professionals’ ability to achieve their goals and objectives efficiently and successfully. It encompasses various aspects of the sales process, including lead generation, prospecting, qualifying, presenting solutions, overcoming objections, negotiating terms, closing deals, and ultimately retaining customers for repeat business.

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3 Lessons from A Founder of 2 Million-Dollar Companies

Hubspot Sales

Raising millions for a startup is no easy feat, as anyone who’s raised venture capital will tell you. But Beatriz Acevedo did it twice, and in wildly different sectors – digital media and fintech. She co-founded: Mitú : A media network that specializes in content popular among young Latinos. It attracted 2B+ monthly video views and raised a total of $62m , before getting acquired in 2020.

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Resources for Consultants: Account List Management

The Center for Sales Strategy

Do you know where 80% of your revenue comes from? Most businesses would say they have a way they manage and prioritize their accounts, but few of them do it in a way that is strategic, consistent, and is woven into every sales decision they make.

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The 2023 Supply Chain Crystal Ball: Challenges and Solutions

Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst

Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.

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What Technologies Should Your Business Implement in 2024?

The Great Game of Business

2023 was the year ChatGPT and AI took the workplace by storm. Beyond that, it forced employers to look at their balance of technological tools that help current employees do their jobs better while seeking ways to invest in technology to reduce their overall costs.

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Profiling Your Ideal Customers

Customer Think

In the previous article in this series on Outcome-Centric Selling® we addressed the importance of identifying and targeting our customer’s most pressing business issues – and now we are going to turn our attention to identifying and targeting our most valuable potential customers.

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What is Lead Nurturing, and How Can It Help You Get More Deals?

Nutshell

Qualifying leads before sending them through to your sales team lets you learn more about your prospects and build deeper connections with them, which often results in more deals. Developing a sound lead nurturing strategy is the best way to achieve this and, when done right, can lead to future upsells, long-term customer loyalty, and brand advocacy.

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Five Essential Steps to Building an Effective Sales Playbook

SBI Growth

For many commercial leaders, helping sellers to be more effective poses significant challenges. Despite innovative methods constantly being introduced into the sales process, commercial leaders often find their sellers relying on ineffective approaches that aren’t tailored for today’s buyers. Then, how do you scale up any improvements made across the sales organization?

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The Truth About Sales Agility: Separating Fact From Fiction

Speaker: Michelle Vazzana

Every sales organization wants their sales force to be agile. Why? Because the world is rapidly changing, becoming more complex, and making the salesperson’s job harder. Organizational leaders are unsure of the best way to equip sellers to succeed in this new reality. Should they change their sales methodology? Should they adopt better technology tools?

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Latest Podcasts: Best Practices from Leaders

Force Management

We've wrapped up another exciting month of podcast episodes, and this time we're bringing you some great tactical conversations on the current best practices in sales from seasoned sales leaders. Whether you're an upcoming leader or are currently managing a sales organization, there are some valuable lessons to be learned from these guests. From preventing deal slippage to mastering customer success to maximizing the value of Sales Engineers and Sales Development Representatives, dig into these

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Breaking Down the 76% Barrier: Strategies for Transforming Sales Teams

The Center for Sales Strategy

Imagine for a moment that you are the sales leader for a national media company. Picture your sales team and imagine the following scenario…. Your team is made up of 100 percent sales superstars who knock it out of the park and raise the bar day after day, week after week, month after month. Their potential for success is unlimited. If that scenario sounds like a dream to you instead of a reality, you are in the majority.

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What Employee Retention Strategies Should You Implement in 2024?

The Great Game of Business

Employee retention, particularly for your best employees, continues to be a challenge. First, there was the pandemic. Then, there was the fallout from that with the Great Resignation. Other challenges are presenting themselves as Baby Boomers are retiring in massive numbers, leaving an employee gap that is becoming increasingly harder to fill because Gen Zers are not necessarily stepping into traditional employee roles.

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Report: What is the #1 Thing that Leads to Successful Cross-Channel Marketing Campaigns?

Customer Think

Cross-channel marketing has emerged as a crucial tactic for customer engagement. It is an approach that aims to create brand consistency across various channels and requires consideration of all buyer interactions and the smooth integration of both online and offline channels (like email, website, push notifications, SMS, and in-app alerts) for effective customer communication.

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Negotiate Larger Deals More Quickly

What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.