2021 Account Planning Co-Creation Key Account Management 
Arpedio
OCTOBER 11, 2021
October 11, 2021. Key Account Manager or Strategic Ecosystem Leader? October 11, 2021. Key Account Manager or Strategic Ecosystem Leader? ? On September 15th, more than eighty Key Account Managers (KAM) assembled in Copenhagen and online for a hybrid event. Back to blog.
Strategic Account Management Association
AUGUST 6, 2021
Aramex was the recipient of the 2021 SAMA Excellence Award for “Outstanding Young SAM Program.”. Its mission is to handle defined strategic key accounts. We introduced the title of “client business partner” differentiating this role from the standard key account management function.
Arpedio
MARCH 7, 2022
MARCH 4, 2021. Why Account-based marketing (ABM) is essential to your business. March 4 2021. For key or strategic accounts, does it matter if marketing works with sales? Account-based marketing (ABM) revolutionized marketing. Key takeaways. Why ABM is essential to your business. ? Back to blog.
Arpedio
JANUARY 26, 2022
White Space Analysis for Key Account Management. There’s no denying that White Space is intriguing for all stakeholders in the SAM (Strategic Account Management) ecosystem. Find yourself in a position where you are no longer just a vendor, but a trusted partner that co-creates value with your customer.
Arpedio
JANUARY 26, 2022
White Space Analysis for Key Account Management. There’s no denying that White Space is intriguing for all stakeholders in the SAM (Strategic Account Management) ecosystem. Find yourself in a position where you are no longer just a vendor, but a trusted partner that co-creates value with your customer.
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