Remove Account Development Remove Client Development Remove Organization Remove Stakeholders
article thumbnail

Strategic Account Management

ProlifIQ

By focusing on these key accounts, businesses can get more return on investment and establish long-term partnerships. A successful strategic account management strategy begins with a deep understanding of the role strategic accounts play in an organization’s success.

article thumbnail

Top 50 Women Leaders in Customer Success 2022

SmartKarrot

Anita leads a team that dives into the customer insights of B2B SaaS clients and extracts actionable information from it. They then help the clients develop a customer-centric business strategy that increases customer loyalty and retention. Annette Franz. Annette Franz is the Founder and CEO of CX Journey Inc. Irene Lefton.

article thumbnail

How to Succeed With Account Management

Arpedio

And this is where account management comes in. In fact, it’s particularly important for B2B organizations, as a lot of their success rests on the quality of their account management. What Is an Account Manager? Behind every strong sales team stands an effective key account manager.