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Strategic Account Management

ProlifIQ

Account managers are tasked with managing these accounts, serving as the main point of contact, and ensuring that the customers achieve the outcomes that they purchased your tool or service for. How does a strategic plan differ from a key account strategy?

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How to Succeed With Account Management

Arpedio

Now that you have your key account partners established, the next step is to develop valuable relationships that will last. When you understand your clients’ motivation and needs, you can easily develop meaningful relationships that in return will give long-lasting key accounts.