Account Strategy Article Co-Creation Global Accounts 
KAM With Passion
JUNE 20, 2021
This article focuses on individual competencies, especially those of the Key Account Managers. Other articles on this blog explore the collective KAM capabilities an organisation must develop to be successful with KAM. The training module also covers how to build an Account Strategy and the associated Action Plan.
Cosawi
DECEMBER 28, 2021
Clarifying the executive sponsor role, behaviors (internally and externally) and expectations is critical to leverage the role as an accelerator and create executive accountability within the account team. Stay informed on the account through an established strategic account process. Dominique Co?te? What’s next?
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