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Tips for Building a Highly Effective Sales Training Program

Brooks Group

Your sales professionals may have the same job titles as teams at other companies —account executive, business development rep, sales manager—but have a diverse set of professional and personal experiences. The best sales training and development programs are tailored to the unique needs of your organization and sales force.

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What Is Role-Specific Sales Training

Brooks Group

Developing Administrative Skills In addition to sales skills, salespeople also need to have strong administrative skills. This includes customer relationship management (CRM) software, creating proposals and presentations, and handling customer complaints. Motivation Finally, effective sales training must be motivating.