The Congruity Group

APRIL 5, 2022

Executive customer engagement matters now more than ever, and Betsy explains why during the annual event hosted by Kapta. Why executive customer engagement matters now more than ever [.]. The post KAMCon 2022: Unlocking the Power of Customer Value appeared first on The Congruity Group.

Customer Value 52

Customer Value Key Account Management Account Management Management 52

Account Management Skills

AUGUST 24, 2021

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Kapta is a key account management platform. He is founder and CEO of Kapta. And Kapta is a key account management platform. So I’m really interested to hear all about Kapta. Transcript: Jenny 00:02.

Account Management 98

Account Management Management Account Planning Co-Creation 98

KAMCast

DECEMBER 3, 2020

My guest on this episode is Alex Raymond, CEO and founder of KAPTA, one of the world’s leading KAM Enablement tools. Kapta is purpose-built for organisations who want to establish, expand, or improve their Key Account Management function. In the next episode of KAMCAST, we will be talking to Warwick Brown , a fellow KAM Expert.

Key Account Management 52

Key Account Management Account Management Account Planning Customer Experience 52

KAMCast

NOVEMBER 26, 2020

So, with so many quotes by smart people to remind us of the importance of proper preparation and planning to avoid poor performance…WHY do most account plans simply NOT WORK? Alex is the co-founder and CEO of Kapta , a customer experience mapping company based in Boulder, Colorado (US). There is no other route to success.”

Account Planning 52

Account Planning Key Account Management Account Management Meetings 52

KAMCast

JULY 8, 2021

Next time you’re in a customer conversation, perhaps you want to try out the What, which, why technique - What are the 3 most important things with regards to X Which 1 of those things is most important? Why is that? How well do you understand your clients’ priorities?

Key Account Management 52

Key Account Management Account Management Management Facilitation 52