4 Trends Putting the “Value” Back in Value-Added Resellers
Hubspot Sales
MARCH 20, 2018
These SaaS spending categories comprise more than 50% of total spend -- Marketing (~15%), Sales (~10%), Customer Support (5%), BizOps (~25%, think tools like Slack, Zoom, CPQ, ERP, etc.). Back-office spend has been shrinking since 2009, which suggests there’s more opportunity in the front office moving forward.
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