2016, Client Relationships, Key Account Management and Sales Training

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2016

Client Relationships

Key Account Management

Sales Training

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

JUNE 15, 2023

At the start of June I had the pleasure of leading PM Forum ’s “Towards KAM (and ABM) – Helping fee-earners with client relationship management” online workshop. Delegates were from legal and accountancy firms in the UK, Channel Islands, Germany and United Arab Emirates.

Key Account Management

Key Account Management Account Management Management Client Relationships

Selling challenges in professional services: Sales processes and skills

Red Star Kim

NOVEMBER 1, 2023

Delegates from legal and accountancy practices in the UK and overseas (Brussels and Amsterdam) shared how to tackle those challenges. What is surprising is that despite having demanding sales roles for new and existing clients, many professional services marketers have received little formal sales training.

Key Account Management

Key Account Management Account Management Value Proposition Client Relationships

Strategic Accounts Today

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Selling challenges in professional services: Sales processes and skills

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