The ultimate sales glossary: 100 sales terms to know
Zendesk
MAY 19, 2022
Compared to B2B sales, B2C sales are usually more spontaneous and generate a lower profit per sale. For a company to be profitable, the amount of money coming in from the customer needs to exceed the amount spent on attracting that customer. Profit margin. Profit margin measures a company’s gross profit relative to its revenue.
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