Remove Account Growth Remove Account Strategy Remove Key Account Management Remove Prioritization
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Key account management strategy: Setting things in motion

PandaDoc

Before attempting to develop a key account management strategy, you must know how to identify these key accounts. Accurate identification will help you avoid rashly categorizing tail accounts as having strategic value. What is strategic account management?

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Strategic Account Management

ProlifIQ

Account managers are tasked with managing these accounts, serving as the main point of contact, and ensuring that the customers achieve the outcomes that they purchased your tool or service for. The plan should also outline strategies for prioritizing accounts, allocating resources, and measuring success.

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How to Succeed With Account Management

Arpedio

In order to do so, you should invest in your account management processes – so you can equip your strategic account managers with the best working environment to manage the complex journey of long-term account development. What Is an Account Manager?