article thumbnail

Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

Ideas on how to spend any “free” time ranged from competitor and analytics analysis to business plans for teams although some mentioned getting up to date on admin. Key insights raised by delegates included View marketing qualifications from a professional services perspective – Half the delegates had marketing qualifications.

CRM 130
article thumbnail

Coaching and Consulting skills – Limiting beliefs, approaches to helping and marketing consultancy

Red Star Kim

There is some useful information in the Level 6 Marketing Manager Apprenticeship on marketing consultancy skills including: The consultancy proposition Scoping the offering/Benefits/Messaging/STP/Communication Engaging with clients and building networking opportunities Skills and competencies Project management Clients/Stakeholder management/mapping/communications (..)