Strategic Account Management Association

JULY 13, 2021

Disruption Leads to Innovation. Disruption, although most times unwelcome, gives way to innovation. Could the mother of creativity and innovation, in fact, be disruption? Companies are seeking interactions with customers that bring them new insight, knowledge, ideas and innovations.

Account Management 591

Account Management Innovation Co-Creation Organization 591

DemandFarm

AUGUST 31, 2023

These trends highlight the increasing complexity of customer success management and the need for innovative strategies to meet customer needs and drive continuous improvements. Masterclass by Forrester Principal Analyst Anthony McPartlin: Why companies fail with key account management? But those two need to go hand in hand. “But

Key Account Management 52

Key Account Management Account Management Customer Success Management 52

Cosawi

DECEMBER 28, 2021

Strategic account management is a team sport, and the sponsor needs to help to facilitate this team mindset. . Recently, a client, who is a corporate executive, mentioned to me that he could sponsor eight to 10 accounts. Stay informed on the account through an established strategic account process. Dominique Co?te?

Leadership 52

Leadership Co-Creation Account Management Decision-making 52