Being more strategic – Case studies and insights (Ireland May 2023)
Red Star Kim
JUNE 7, 2023
The article states “ leading professional-services firms are considered the gold standard for operating as one-firm firms. However, the business rebranded its £13 billion digital communications arm (30 global agency brands) in Spring 2022 from Interactive to Song. Whether Goldman Sachs, McKinsey, or Latham & Watkins ”.
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