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Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

We conducted client interviews and facilitated group discussions through our customer advisory board. This research revealed that our clients’ greatest need for strategic alignment was in envisioning and maintaining a digital enablement roadmap. Reaching New Clients by Scaling the Existing GAM Program.

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Comprehensive Career Path Guide for a Key Account Manager

DemandFarm

Written and spoken communication skills: Facilitating communication between all parts of their organization and those of their key accounts is a primary job of key account managers. Applying for a Key Account Management position requires a tailored approach.