Traits of Startup Unicorns in 2024 [Data + Expert Insights]
Hubspot Sales
MAY 6, 2024
While there's no exact recipe for a unicorn company, there are some common themes that we see many unicorns embody. Disruption The term disruption in the business world refers to smaller companies challenging an industry. Some examples of disruptive unicorns include: ByteDance (owner of TikTok), disrupted the social media industry.
Let's personalize your content