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What can creative agency account managers learn from an account manager in the software industry, with James Aldrich

Account Management Skills

James Aldrich is a major account manager with over twenty years experience in both business development and account management in the software industry. So James Aldrich, he works in the software industry, and he looks after accounts, in the telco space. So James, would you mind spending a few minutes just talking about your role?

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How the 10 Worst Ecommerce CRM Fails of All Time Could Have Been Prevented

Agile CRM

The CRM software records customer information such as name, email address, telephone number, and communication preferences. CRM failure is costly, disruptive, and can result in shareholder losses, lost market share, lawsuits, negative brand perception, budget overruns, upset customers, and high post-implementation running costs.

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