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How the 10 Worst Ecommerce CRM Fails of All Time Could Have Been Prevented

Agile CRM

The CRM software records customer information such as name, email address, telephone number, and communication preferences. CRM failure is costly, disruptive, and can result in shareholder losses, lost market share, lawsuits, negative brand perception, budget overruns, upset customers, and high post-implementation running costs.

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