Book review – Managing Brands
Red Star Kim
MAY 11, 2023
The course also offers a helpful brand creation plan and a brand plan template (brand essence, brand assets, brand protection and brand strategy). Brand Tuned is the name of a separate website, book, podcast and an online course (with accreditation) created by the founder of Azrights, Shireen Smith Brandtuned (azrights.com).
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